I used a fun, inviting Frozen Yogurt character for three reasons. One, to appeal to the young audience, as well as the older. Two, to have a mascot which will differentiate the 'SPIN Frozen Yogurt' brand from the others and Three, I feel I was forced to make the Frozen Yogurt wording quite small to fit the design and I believe the character helps to relay the message of what you do. I also used bold colours and fonts to catch the eye and set the mood. I threw in the red and white 'spinning circle' to tie in with the name.
I went with a square layout to make it easy to apply to several different application. Fun, bold fonts with a crazy looking Frozen Yogurt character sets an enjoyable mood for patrons. The Spinning circle and Character play on the company name.
A simplified version of my previous entries. I used a fun, inviting Frozen Yogurt character for three reasons. One, to appeal to the young audience, as well as the older. Two, to have a mascot which will differentiate the 'SPIN Frozen Yogurt' brand from the others and Three, I feel I was forced to make the Frozen Yogurt wording quite small to fit the design and I believe the character helps to relay the message of what you do. I also used bold colours and fonts to catch the eye and set the mood. I threw in the red and white 'spinning circle' to tie in with the name.
I used a fun, inviting Frozen Yogurt character for three reasons. One, to appeal to the young audience, as well as the older. Two, to have a mascot which will differentiate the 'SPIN Frozen Yogurt' brand from the others and Three, I feel I was forced to make the Frozen Yogurt wording quite small to fit the design and I believe the character helps to relay the message of what you do. I also used bold colours and fonts to catch the eye and set the mood. I threw in the red and white 'spinning circle' to tie in with the name.