SparkplugsLogo Design Contest

Logo Design Contest
Contests / Sparkplugs

Sparkplugs has selected their winning logo design.

For $375 they received 233 designs from 31 different designers from around the world.
4th
#141

Withdrawn

New
#124

Withdrawn

New
#101

Withdrawn

New
#123

Withdrawn

New
#154

Withdrawn

New
#230

Withdrawn

New
#229

Withdrawn

New
#153

Withdrawn

New
#152

Withdrawn

New
#151

Withdrawn

New
#150

Withdrawn

New
#148

Withdrawn

New
#147

Withdrawn

New
#146

Withdrawn

New
#145

Withdrawn

New
#144

Withdrawn

New
#143

Withdrawn

New
#142

Withdrawn

New
#140

Withdrawn

New
#139

Withdrawn

New
#138

Withdrawn

New
#137

Withdrawn

New
#136

Withdrawn

New
#135

Withdrawn

New
#134

Withdrawn

New
#106

Withdrawn

New
#105

Withdrawn

New
#104

Withdrawn

New
#102

Withdrawn

New
#11

Withdrawn

Prefers others.
#114

Withdrawn

Prefers others.
#113

Withdrawn

Prefers others.
#100

Withdrawn

Prefers others.
#58

Withdrawn

Prefers others.
#53

Withdrawn

Prefers others.
#52

Withdrawn

Prefers others.
#51

Withdrawn

Prefers others.
#50

Withdrawn

Prefers others.
#49

Withdrawn

Prefers others.
#14

Withdrawn

Prefers others.
#13

Withdrawn

Prefers others.
#12

Withdrawn

Prefers others.
#10

Withdrawn

Prefers others.
#9

Withdrawn

Prefers others.
#8

Discussion

 
Client
Hello,

I see you are on a roll - so let me give you some feedback now. Our main concern with many of the designs coming in at this point, is that they are feeling a little flat/serious, and we are loosing a lighter happier feel. This may mean looking at a different, less obvious (quirkier/edgy mix) colour palette to bring it to life as a start. I had to ditch your 'K' man, as we have a very very similar car hire brand in South Africa - so it looked too much like that.

We are also finding many of the entries very business-to-business feeling, and also edging too much on the side of overly masculine colours - and many are also rather tech/cellular networky (I know that is not a word :). This takes away the human element and also makes them look very cold, serious, and techie. Which is not what we are aiming for.

I think it is worth just running your eye once more over the target market overview in the brief, as well as the brand personality.

We need a young adult, almost sporty feel (but not overly male biased) - Brands like Converse, Nike, Red Bull, Puma, MTV, Levi's, HMV and so on are very much in our target market repertoire of top brands and appeal to both the guys and the gals.

If you have any specific questions for me, feel free to ask.
12 years ago
 
Logo Designer
OK i will try! :)
12 years ago
 
Client
#124...looking good :)

Can you look into a slightly softer edged font.

Also we liked how you played with two colours on #102....but the red and black were really cold and masculine. The more playful/non-gender specific colours are our preference - so please steer away from anything to IT feeling or harsh.
12 years ago
 
Logo Designer
Hello :)
Okay, i will make it.
Thanks for your comment!

Cheers!
12 years ago
 
Client
Hello,

We are just getting a feel for the logos and will announce a winner in the next couple of days. Thanks so much for your efforts
12 years ago
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