Southwest Yacht SalesLogo Design Contest

Southwest Yachts Sales provides new Beneteau yachts (sailboats only) to affluent and sophisticated clients wishing to enjoy the sailing and yachting lifestyle along the sunny and tranquil waters off the Gulf Coast of Florida and the Keys. Designers should consider both a modern design that honors Beneteau's yachting heritage and today's elements of simplicity that appeal to the Millennial generation through Baby Boomers. The design should incorporate a clear nautical theme to understand and integrate, preferably an easily identified classic nautical item such as a compass. This logo design will be the backbone of our branding. *Needs to be something that can be easily embroidered* (clean, clear, and concise) SAILBOATS ONLY NO POWERBOATS

Reds, blues, white, black. Open to creativity. NO GREEN

- Compass showing southwest direction
- Sails
- Product and design integration
Not limited to this. We are very open to unique and creative ideas.
-we do not want something literal. Maybe mesh it into the words? Nothing literal like a plain sailboat or plain compass
-we really like the windbreaker logo style