What We Do
We are an online men's sock retailer that sells premium men's dress socks individually, not by the pair. We offer our consumers an opportunity to mix or match the socks they wear to their own style or preference while avoiding the forced purchase of a traditional "pair." Whether a consumer wants to wear a red and blue pair or replace a lost sock, they can do so with Socks by the Foot. Our target market is young professionals with disposable income.
Our Ideas & Additional Information
Want the design to be simple enough to be embroidered on each sock, but also stands on its own (recognition, not confusion), and be used on the website and other retailing (cross functioning). Want it to be clean, but not understated.
Would like to have a men's dress sock shape incorporated if possible.
Also, would like it to have a "black & white checkered" pattern if feasible incorporated somehow.
Font choice is up to designer.
What a logo that is OUTSIDE THE BOX thinking.