Regarding Entry
#18, this is closer for sure. Could the star at the top say, "achieving social goals"?
I saw your comment about not fitting in too many words into the logo. It's our fault for creating confusion. We are using Logo Tournament but really we want a graphic diagram that illustrates the elements of social performance management (SPM), not a company logo. Would it be possible to make the image big enough to fit in more words? We are thinking it will take up about half a page (something like 4 x 6 " big, or 5 x 7" even). We can't have just two elements of SPM listed underneath the logo, as you have now, because all six are equally important:
1. Define Target Clients and Monitor Social Goals;
2. Ensure Board, Management, and Employee Commitment to Social Performance
3. Treat Clients Responsibly;
4. Design Products, Services, Delivery Models and Channels That Meet Clients’ Needs and Preferences;
5. Treat Employees Responsibly; and
6. Balance Financial and Social Performance
Maybe the words "social performance management" could appear underneath the orange circle, wrapped around the base?