Singular Inversions Logo Design Contest

Singular Inversions has selected their winning logo design.

For $350 they received 290 designs from 57 different designers from around the world.
Contest
Logo Design Brief
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abeatty
Canada

What We Do

Software to easily create & modify realistic human faces in 3D.

Industry

Technology

Top Three Things to Communicate

#1 - Advanced technology
#2 - Complexity
#3 - Beauty

Our Target Audience:

3D Artists and developers. Computer-saavy and artistically and technically inclined professionals and hobbyists.

Color Preferences

Blue, orange and grey are mildly preferred (see www.facegen.com)

Our Ideas and Additional Information:

Taking a picture of someone's face is a mathematical projection from 3D into 2D. This type of projection is called 'Singular' and cannot be mathematically 'Inverted'. Since we create a 3D face from a 2D photograph we chose the name 'Singular Inversions'. Some kind of reference to this would be neat; perhaps the characters overlap and their colors are inverted where they overlap. Or perhaps some other 3D/2D interplay with lines would be neat.

Themes

Complex
Refined
Exotic

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web

Entries
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Contest Entries

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Discussion

Discussion

NancyCarterDesign
United States
August 21st, 2009, 9:47am Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monitary means of showing apprecaition for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

13 years ago
abeatty
Canada
Don't be afraid of some complexity in the design ... I'm a big Escher fan.
13 years ago
abeatty
Canada
I'd prefer not to have faces or eyes in the logo since that's part of our FaceGen product line logo. I'd like to keep the company logo more abstract. Sorry for not stating that earlier.
13 years ago
abeatty
Canada
Three things I really like:
* The clever design of the logo in #27
* The high-tech lines in #17
* The combination of tech / 3D / clever logo in #23
13 years ago
abeatty
Canada
I also liked the tech-style font and shadowing in #15 but prefer the logo variation in #49
13 years ago
abeatty
Canada
If there was some way to combine some or all of:
* The clever logo from #27
* The high-tech dot-terminated lines from #17
* The 3D structure of #68
That would be perfect. The existing #27 isn't complex/high tech enough, the existing #17 lacks a good logo and the existing #68 isn't clearly representative of the letters SI. We're very close...
13 years ago