Shine AlohaLogo Design Contest

Logo Design Contest
Contests / Shine Aloha

Shine Aloha has selected their winning logo design.

For $275 they received 191 designs from 34 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Affordable Jewelry Inspired by Treasured Memories of Hawaii
What We Do
Target Audience:
Visitors to Hawaii who are looking for an affordable piece of quality jewelry to take home to a loved one or for themselves that evokes memories of their time spent in the islands. Designs are focused on female customers, spanning a wide age demo, with pieces available in silver, rose and yellow colors and 14k gold.

This company is a family business and was started in 1978 by our mother as a home business. We do not have our own brick and mortar store but are a successful whole sale company. We are heading into a new chapter, with a brand expansion into direct to consumer sales with an e-commerce site. We produce quality jewelry at affordable price points. Our design aesthetic is inspired by the beauty of Hawaii, both the spirit and natural beauty of the place.
Industry
Retail
Color Preferences
Blues that are the stunning shades that you find in the oceans of Hawaii...a teal heavy Tiffany & Co. blue is part of our identified brand palette.
Our Ideas & Additional Information
We are very open to concepts and are looking for a strong direction. We do NOT like the overused Pineapple, but definitely want the brand to have the feel of aloha and Hawaii. Attached images are some of the top selling products.

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Discussion

 
FYI-Rankings have not been finalized. Those who are in the ranked category are the favorite selections thus far, but in no particular order. We will finalize the ranking as we approach the end of phase I.
2 months ago
 
You all have done a tremendous job and have made the selection process difficult with so many beautiful options.
2 months ago
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