ShelterTrack Logo Design Contest

ShelterTrack has selected their winning logo design.

For $300 they received 124 designs from 15 different designers from around the world.
Contest
Logo Design Brief
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amende
United States

Slogan

No final slogan yet, but one possibility is "No limits"

What We Do

Animal shelter management software

Industry

Technology

Top Three Things to Communicate

#1 - Professionalism
#2 - Power/strength
#3 - Technologically advanced

Our Target Audience:

Mid-to-large-size government animal control facilities (animal shelters). Many of the people who work at these shelters have police backgrounds. The software package for which this logo is being created is called ShelterTrack, and it handles every aspect of business operations at these facilities: receiving animals (strays and owner turn-ins), adoptions, financial transactions and receipting, documents/forms, mailing lists, and so on. The target audience is about half male and half female. You can see more about what we currently sell at www.rescueconnection.com.

Color Preferences

The main colors should be bold (no pastels), but other than that, we're open to your ideas

Our Ideas and Additional Information:

Web site for the parent company is www.rescueconnection.com (RescueConnection Software). ShelterTrack is a new .NET version of our core product and will outperform all competitors in the market in both functionality and flexibility. We are looking to convey modernity and strength power with this logo.

Themes

Modern
Refined
Masculine
Complex
Colorful
Necessity
Serious
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs

Entries
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Contest Entries

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Discussion

Discussion

amende
United States
#1: Love the paw inside the shelter - great idea! Cute slogan, too.
13 years ago
JLFlower
United States
Thank you! Is there any variations you would like to see?
13 years ago
amende
United States
#3: Love the shelter/paw graphic.
13 years ago
amende
United States
#4: Clean, nice colors and gradient.
13 years ago
amende
United States
#6 and #7: I like the font - it's legible and crisp. I think the graphic might be hard to read/see at smaller sizes.
13 years ago
amende
United States
#11: Great colors, crisp looking.
#12: Nice logo, maybe a bit too bright...
13 years ago
amende
United States
#17: Bold, interesting, great colors!
13 years ago
amende
United States
#55 Really nice job - slick and professional with good color choice, gradient, and "swoosh."
13 years ago
amende
United States
#54: Thank you for the variation here - I like the simplicity of what this came from.
13 years ago
amende
United States
#61: Cute dog! And nice integration with the message. Thank you!
13 years ago
viar
Indonesia
thank you amende. click on my logo to leave more feedback, so i can get closer to what you need.
thank you
k.jumper
13 years ago
amende
United States
#68: I really love this - nice design! For some reason, the colors in this one really appeal...
13 years ago
TNSGraphics
United States
Thank you.
13 years ago