Sedna GenomicsLogo Design Contest

Banking the world's DNA for tomorrow's cures

We're a biobank. We collect and sample saliva from the emerging world in order to sequence it and help academia and drug companies find cures to some of the world's most common diseases.

We're a tech company. Color is nice because it represents the diversity of the DNA, but it would ideally be used only in the illustrated mark, not the copy/font. I am pretty open on this though. Please no orange or pink or green.

Our company is collecting DNA samples from all over the world, but primarily in the developing world. We're trying to find cures to diseases that live in these parts of the world predominantly. We don't want to feel too "pharma". We also don't want to be too playful. I'm ok using the DNA strand somewhere, though it's not necessary. In fact...it would be nice to NOT use it as everyone else in Genomics has the DNA strand in their logo! 'Sedna" also is an Inuit Goddess and there are illustrations of her everywhere. I'd be open to using some very minimal stylized version of her, but this could get tricky. It may also be too feminine. Not sure this balance can be found but I'm open.

Pls check out the Koi Lady logo I uploaded. Perhaps we can play with a very simple silhouette of the Sedna Goddess. A logo with a feminine shape in it...something very simplified though. I prefer flat logos with no more than 2-3 colors.