Seattle Scrum CompanyLogo Design Contest

Logo Design Contest
Contests / Seattle Scrum Company

Seattle Scrum Company has selected their winning logo design.

For $875 they received 215 designs from 29 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Simplify your organization
What We Do
We help your company learn and adapt more quickly, using Lean and Agile principles.
Industry
Technology
Color Preferences
I'm undecided on this. Ideally the logo would look OK in black and white as well as color. I personally like orange, purple (though not together), grey, and red but I'm not sure this should be in the logo. The one we're using now is almost monochromatic, for what that's worth. (Update, I've read that most successful logos use only 1-2 colors: http://designbuddy.com/what-do-worlds-top-brands-logos-have-in-common )
Our Ideas & Additional Information
Scrum has two feedback loops that help us adapt to reality, sometimes looking a bit like a TILTED figure 8. THE LOOPS TOUCH EACH OTHER, BUT ARE SEPARATE TRACKS -- SEE ATTACHMENTS. It would be useful to convey this somehow. I'm also a fan of the era of mechanical/electrical invention, but a lightbulb might be too cliche (I think). I live in Seattle but NOT A BIG FAN OF THE SPACE NEEDLE or whichever sports teams play here.
Themes
Classic
Masculine
Colorful
Necessity
Refined
Adventure
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