i think this font looks better than the montserrat - feels more open and easier to read! i also really like that the heat waves in the E are below the steak weight - makes more sense with how it would work in real life
I really like this - am concerned that the thickness of lines here don't match the flames? I'm also concerned that this won't read well if the logo is made smaller - what do you think?
Thanks for feedback, update proposal with adding literation on "perfection" #259 and #260, also use another font #261#262 and #263, let me know your thoughts.
Thanks for feedback, update proposal #177#178#179#180 and #185 with previous font, focus on E as icon and put/add flame in design, let me know your thoughts.
sorry, the more I look at this logo, the more I'm concerned that the handle is competing too much with the text - I think #37 is a better version that has a better balance of name and icon
Love the way the steak weight is incorporated into the E, but concerned about the flames coming out of the handle part of the weight - we wouldn't want to convey that the handle gets hot (it's been specifically engineered so that the handle remains cool when being used).
that being said, we really like the icon used for the flames -what if we moved it elsewhere or use it as the A instead? separately, could we use a different font that feels less like eurostile (I think it's too old of a font)
Comment Activity
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Update proposal #288 and #286 with fire more prominent.
Regards,
Jefry
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Update proposal with thin font #287 #285 #284 #283
Regards,
Jefry
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Update proposal #282 #281 #280 and #279, let me know your thoughts.
Regards,
Jefry
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Update proposal #275 and #276, development from entry #183.
Regards,
Jefry
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Update proposal #273 #274 and #277, development from entry #262, let me know your thoughts.
Regards,
Jefry
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Thanks for feedback, update entry #271 and #272 development from entry #260
Regards,
Jefry
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Thanks for feedback, update proposal with adding literation on "perfection" #259 and #260, also use another font #261 #262 and #263, let me know your thoughts.
Regards,
Jefry
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Not sure if it'd look best to keep the heat waves at the "A" or remove them...
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Thanks for feedback, update proposal #247, stack version of #186, let me know your thoughts.
Regards,
Jefry
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For flat color no gradation update proposal #186 #185 and #183
Regards,
Jefry
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For another update, I try new font #181 #182 and #183, let me know your thoughts.
Regards,
Jefry
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Thanks for feedback, update proposal #177 #178 #179 #180 and #185 with previous font, focus on E as icon and put/add flame in design, let me know your thoughts.
Regards,
Jefry
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but the lines of the E remind us of what Colgate's toothpaste would look like in an ad
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that being said, we really like the icon used for the flames -what if we moved it elsewhere or use it as the A instead? separately, could we use a different font that feels less like eurostile (I think it's too old of a font)
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and does this translate well if it's 1 color, solid logo without gradients?
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Update proposal #138 and #139, let me know your thoughts.
Regards,
Jefry
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Update proposal base on entry #49, let me know your thoughts.
Regards,
Jefry
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Thanks for feedback, update proposal #114 make more balance, what do you think?
Regards,
Jefry
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I submit a new designs proposal. I am open for feedback, don't hesitate to let me know. Your feedback is very useful
Regards
Jefry