What We Do
the SEA acronym stands for Symmetry e-advisor, a technology platform that allows an advisor to access portfolio and investment information, marketing materials, research, etc. Our existing brand consists of using images in nature (an apple, a butterfly, a leaf, etc. For SEA, we'd like to use images that are part of the ocean (sea). Our logo consists of our name in the Bank Gothic text with a single line between the two M's. We want this acronym logo to look like it belongs with Symmetry but does not use the word symmetry. The SEA will be defined in the body copy of any particular piece. Potential PMS colors - 7470, 7545, 519.
Our Ideas & Additional Information
I will include our logo so you can see how we treat the text and I've include two of the images that we use in our material...