Schude Group Logo Design Contest

Schude Group has selected their winning logo design.

For $300 they received 90 designs from 17 different designers from around the world.
Contest
Logo Design Brief
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mike@schudegroup.com
United States

Slogan

The Best at Arizona Real Estate

What We Do

We are Realtors that represent buyers and sellers in residential Real Estate. We are the best at what we do!

Industry

Real Estate

Top Three Things to Communicate

#1 - We are edgy current and hip
#2 - We are the best at real estate
#3 - Fun and creative

Our Target Audience:

We work with investors, high end buyers and first time home buyers. I would like our logo to show us as not boring old Realtors. I want us to look current and hip.

Color Preferences

I'm open to different colors but I would like to stay away from flourecents and pinks. I would like the logo to look good on a black or white background. My current logo is a blue or purple color and I would like to see some different colors.

Our Ideas and Additional Information:

My current logo was self made and it incorporates my wife and I in the logo. I want my new logo not to include us. I would also like something totally different. You can view my existing logo at http://www.SchudeGroup.com. AGAIN I WANT SOMETHING DIFFERENT AND NOT A REVISION. I would like the logo to be legible when reduced to a smaller scale. Sometime when you reduce a logo the smaller text is harder to read. It might be cool to see some examples of Circular logo like a seal. I would like a good mixture of styles to choose from so please don't only send circular logos. Thank you.

Themes

Bright
Luxury
Playful
Exotic

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
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Discussion

Discussion

mike@schudegroup.com
United States
Sorry, I don't like this style at all. It needs to be more professional and have to deal with real estate. I would like more creativity. I would like something that that average photoshop user would have a hard time designing. This is something that I could make with my photoshop skills.
13 years ago
mike@schudegroup.com
United States
EXAMPLE 2-6
Ok you can stop with the different colors of the logo. The logo is not the style im looking for. Sorry. It's nice but not my style. Thank you.
13 years ago
mike@schudegroup.com
United States
EXAMPLE 7 AND 8. I'm sorry but that design is not what im looking for. It does not make much sense. It looks like it belongs to a paper company. Thank you.
13 years ago
mike@schudegroup.com
United States
EXAMPLE # 15: i don't like the box design. Thank you.

13 years ago
mike@schudegroup.com
United States
EXAMPLE #17

The logo does not pop or have a wow factor when looking at it. I don't like the roof image in the logo. Thank you.
13 years ago
mike@schudegroup.com
United States
EXAMPLE 1,2,3
These are the best examples so far.... I'm not sure if it what im looking for but they are better than the other submissions.
13 years ago
mike@schudegroup.com
United States
Example 30-34: I like the shields alot. I think the edges are not defined very well. Can you do some sort of metal look around the edges to make it look solid? If you give me you're email I will send you an example of a shield that I have from stock photos.
13 years ago
mike@schudegroup.com
United States
Hey Guys I should probably let you know that I'm not a big fan of cactus. So please try to stay away from using cactus images in the logo. It makes them look western looking. I'm not a fan of western cowboy look.
13 years ago
mike@schudegroup.com
United States
I wouldn't mind seeing some more examples of strong looking shields.
13 years ago
mike@schudegroup.com
United States
Hi Guy's I'm really liking the shield Ideas so it would be nice to see more examples from others. Please try to make the ideas original and don't take ideas from other designers. Thank you.
13 years ago
mike@schudegroup.com
United States
Hi Gerasidi,

Thanks for the advise. I did not know it made a difference. I will put them in an order but I don't want designers to withdraw their logo because they are not at the top. I Will put the logos in a better order.
13 years ago
mike@schudegroup.com
United States
By the way if anyone would like to do a horizontal type logo that would be something cool to look at. Thank you.
13 years ago
mike@schudegroup.com
United States
I think we have a good amount of shield examples... If anyone would like to do some horizontal examples with the web 2.0 styling that would be great to see. My wife is who is my partner is not sure if she is thrilled about the having a shield. So any examples of other ideas would be cool. I DO LIKE THE IDEA OF HAVING THE S AND G COMBINED SOMEHOW ARE USED IN THE DESIGN.
13 years ago