Coffee with a Cause
What We Do
We provide affordable coffee in bags to local businesses on and off campus with 5% of our total sales supporting a scholarship of the business's choice.
Top Three Things to Communicate
#1 - The scholarship aspect; giving back to the community
#2 - Using local grown, fresh coffee beans
#3 - Student run business
Our Target Audience:
Our target audience is local businesses on and off campus. Our product will be located in Potsdam, New York originally but hopefully branch out to other local universities as well.
Black, White, and Grey
Our Ideas and Additional Information:
The S and the C from Scholarship Coffee on a coffee mug. Simple yet elegant and appealing to look at. Friendly and aesthetically pleasing.