RL Photography Logo Design Contest

RL Photography has selected their winning logo design.

For $400 they received 321 designs from 69 different designers from around the world.
Contest
Logo Design Brief
Hide
ryanlevi@gmail.com
United States

What We Do

Photography...all types

Industry

Events

Top Three Things to Communicate

#1 - style
#2 - clean
#3 - sophistication

Our Target Audience:

Primarily wedding photography, but photography of all types.

Color Preferences

colors I like....red, green, blue, black, grey

Themes

Simple
Quiet

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
1st

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4th

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5th

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6th

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7th

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8th

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9th

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10th

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New

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Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
1 2 3 ... 5 6 7

Discussion

Discussion

ryanlevi@gmail.com
United States
Sorry it took me so long to update the rankings and feedback.

I wanted to thank everyone for their ideas...If I placed your logo in he not interested column without providing feedback I am sorry, it was becoming too hard to rank them all. That said some of those placed into not interested are just duplicates in other colors or with slight variations of those I did rank, again just for ease of sorting. I picked my favorite color or variation.

Also some placed in the not interested bin are because they have some part of a camera that is not an abstract, lens, shutter, etc...use of some camera related image in a non-abstract form just feels too common for me.

Again, thank you...I think all the designs are very good, even those I'm not insterested in....some just aren't me.

on to feedback on the ranked logos (wonder how many characters this field allows)

#11 - still liking this one!
#62 - I really like this one also. Would it be possible to eliminate the tag line and also see in a couple different fonts?
#20 - surprisingly this appeals to me. I think I prefer the black to the red in #46 . What would it look like if you toned down the shadow/backlight effect?
#66 - I like the use of the different color name, could I see the last name in a deep red/brown?
#55 - I like this and the #56 variant, could I see a less bubbly font?
#50 - simple, clean. I like it, you may see this one move up the rankings...could I see a couple variations?
#61 - I like the concept. Not sure I like the font on the RL, would it be possible to see another?
#18 - I like it...except the spelling
#67 - see #66
#10 - still thinking about this one Lindsey
#38 & # 37 - I like the concept, these were my favorite colors of the ones you submitted. As with most of my other feedback, could I see some font variation?
#15 - I'm trying to decide if this is over the top for me, kinda like #20, but I really like both of them. #14 also.
#47 - I like the concept, the R is a little funky
#64 & # 63 - I like these also. I don't think I like the semi-circle over the RL, can I see some w/o?
#30 , # 26 , #27 - #30 may be my fav out of these. Can I see some color variations and maybe some font variations on #30 (the RL part)


13 years ago
ryanlevi@gmail.com
United States
Wow...what a lot of ideas. It became to difficult to rank so I narrowed it down to my top ten. Thanks to all the designers for their ideas.
13 years ago
Lindsey
United States
Hi Ryan. I noticed that the rankings have changed drastically as you're trying to make up your mind in the final hours. I just wanted to point you in the direction of a post regarding the final ranking for your contest. We just see a lot of contests end up with the same design in all the top spots, which makes all the designers who have worked hard on your contest very sad. I'm not just asking for myself here, but for everyone who has participated -- please take a look at this post when you have a chance before you complete the contest:
https://logotournament.com/forum/general_discussion/914

Basically, for the designers who don't win, it's nice to be acknowledged with a rank, and those top 10 spots are the sweet ones. We just ask that you rank different concepts in the top ten. After that, go to town in whatever way you see fit! Many, many thanks!
13 years ago
ANGELINA
Bulgaria
Good and helpful post Lindsey,
if there was a CH to think over it...
13 years ago