Risk Strategies Company Logo Design Contest

Risk Strategies Company has selected their winning logo design.

For $250 they received 293 designs from 37 different designers from around the world.
Contest
Logo Design Brief
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administrator-risk
United States

Slogan

Managing the Full Spectrum of Risk

What We Do

Custom insurance and risk managment solutions for middle market companies, large organizations, and high net worth individuals, to reduce risk, increase protection, and reduce cost.

Alternate Slogan: What's Your Risk Strategy?

Industry

Financial

Top Three Things to Communicate

#1 - Innovation
#2 - Advocacy - Reliablity
#3 - Achievement - Results

Our Target Audience:

Middle Market and Large Corporate C-Level Executives

Color Preferences

preference for but not mandatory & but not wedded to
#365474,RGB(54,84,116)
#FF0000,RGB(255,0,0)
#DCCF8B,RGB(220,207,139)
#2C41B4, RGB(44,65,180)

Our Ideas and Additional Information:

The logo will be used on our new website, which is stil in development: http://www.nationalwebdevelopment.com/rs/6

Do not look at the site in IE 6, all other browsers should be ok.

Themes

Refined
Luxury
Expensive
Serious
Elegant

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
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Contest Entries

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Discussion

Discussion

administrator-risk
United States
#12

The design proportions are perfect. We'd like for the text to be the same blue as the logo. (54,84,116). No red please. Blue and Gold only. We'd like a different logo or emblem, with an analytical less playful flare. Try different fonts, and different combinations. Great work so far.
13 years ago
administrator-risk
United States
All logos designed should consider these items:

- Designs should be easily translated into a tranparent .GIF, .JPG, or .PNG for placment on any background

- Designs should have text and emblematic elements for use in different mediums together or seperately

- Designs should have a photorealisitic quality and have dimension via some of these methods: sheen , bevel, shadows, lighting.

Thank you for your efforts.
13 years ago
administrator-risk
United States
#13

No red in the graph. Open to other complimentary colors or just blue and gold. Please makegraph more vibrant, add sheen if possible.
13 years ago
administrator-risk
United States
This logo is intended to be used on our website and raise our profile. It needs to standout against a black or black to dark grey gradient background, variations would be helpful to visualize it.
13 years ago
administrator-risk
United States
Great work everyone. We appreciate your efforts. Seeing the variations on different backgrounds is helpful as we search for a long term logo to represent as we grow and build a national brand.
13 years ago
administrator-risk
United States
We'd like to see examples of Wordmarks or Letterform Marks. Dell, FedEx, Motorola. If you can use the spectrum somehow that would be great. Be creative, abstract ideas are welcome. Spectrum that we like:

http://www.aip.org/history/cosmology/tools/images-tools/spectroscopy-fraunhofer-spectrum-from-PT.jpg

Thank you.
13 years ago
ulahts
Romania
Wordmarks don't work with such long titles.
13 years ago
administrator-risk
United States
Good point about the wordmark. We are ok if you shorten it to:

RISK STRATEGIES
RSC

The mark could use the RSC and RISK STRATEGIES could accompany it smaller.

Thanks.
13 years ago
administrator-risk
United States
We'd like to thank everyone for their efforts. We decided to extend the contest to give our internal team ample time to review and comment on your ideas.

We are very pleased with many of the designs. Keep up the creativity, we are excited at the prospect of a having a renewed brand image the fits the company we have grown into.

Thank you.
13 years ago
grapphist
Turkey
feedback please...
13 years ago
digitalFever
Romania
ah let's go, i want my bronze cup
13 years ago
Wallen Diaz
Dominican Republic
let's gooooooooo!!!
13 years ago