Kent, this looks awesome. I love the way you made the Rhino horn very subtle in the N. Definitely stick with that. Could I see it in the blue we have in our current logo? Also, some other designers have made an icon that looks like a camera iris. Could you try to do something like that and place it off to the left? Finally, we brand our company as RCG sometimes. Could you play around with RCG on top and Rhino Camera Gear below along with the iris on the left? A lot to ask, but I hope that gives good direction.