Relational Capital GroupLogo Design Contest

Logo Design Contest
Contests / Relational Capital Group

Relational Capital Group has selected their winning logo design.

For $375 they received 111 designs from 16 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Relationships Power Results
What We Do
A professional development and technology firm that helps organizations transform and strengthen the business relationships that drive their growth, productivity and profitability.
Industry
Consulting
Color Preferences
Blue/Turquoise
Lime/Bright Green
Our Ideas & Additional Information
We love the look of www.zendesk.com.

Our current logo uses a ladder - but we don't want to keep this as a primary component (or even at all) in our new logo.

We do not need all versions to include the tagline - we prefer without a tagline and will most likely work on tagline placement in later rounds.
Themes
Masculine
Simple
Modern
Refined

Entries

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Discussion

 
Client
Thanks everyone for the submissions so far. We want to comment that our logos needs to stress Relationships - and no logos so far seem to include this CRUCIAL component of our business. Relationships are ALL we do so the logo must illustrate this.
11 years ago
 
Client
We've updated our profile and should now be able to receive submissions from all our top 5 designers. If you would like to submit upgrades to your ranked logos we would appreciate it.

Each logo is capturing the idea of 'business results' well with subtle focus on our relationships piece. Please steer toward a strong / true blue over turquoise - we are slightly changing direction.

Please use modern sans-serif fonts like Helvetica. We feel that a serif font has too much of a corporate / business feel and want to be seen as modern / Web 2.0 / cutting edge.

We like shading and gradients used over flat colors but not too much that it appears "3D".

Thank you!
11 years ago
 
Client
We will use your logo with a light and dark/color background so if you would like to propose an inverted option it may help us get a true feel for how the logo will work in use.
11 years ago
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