#252 Let's refine this one so the font height is the same as the thickness of the arrow stem - meaning, the words visually "form" the shaft of the arrow.
Would like to see font switched to Akzidenz Grotesk (Extra Bold or even SUPER weight) as per the creative brief. Also curious what some color might look like on the words RED and ARROW (black, gray, and/or red as the best choices)
Thanks for your great work!
-- David