Quest Group Logo Design Contest

Quest Group has selected their winning logo design.

For $300 they received 192 designs from 46 different designers from around the world.
Contest
Logo Design Brief
Hide
quest group
United States

What We Do

Provides Executive Search and Consulting Services to Investment Banks and Fortune 500 companies.

Industry

Consulting

Top Three Things to Communicate

#1 - Professional
#2 - Trusted Advisor
#3 - Partnership

Our Target Audience:

Professional Crowd, Wall Street Executives, Fortune 1000 Executives, business leaders- CEO's, COO's, etc. and HR reps. The main demographics are men and women in their 30-50's, most with MBA's or advanced degrees with income levels that range from a few $100k to several million. Target Audience will be located in the US- main cities are NY, Atlanta, Chicago, Houston, SF, LA, Miami and international locations are London, Hong Kong, Singapore, etc. (Main Global financial centers).

Color Preferences

Open but Like Orange, Grey, Blue. Given this is a professional services firm and for the most part buttoned up, we would like to see a little subtle "pop" or twist in the logo or colors used.

Our Ideas and Additional Information:

We like the use of the letters Q and G or at least having the Q and G standout as we would like to be able to use this logo on different media outlets- web, umbrellas, mugs, shirts, etc.

Themes

Expensive
Masculine
Luxury
Serious
Refined
Elegant
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
1st

Withdrawn

4th

Withdrawn

5th

Withdrawn

6th

Withdrawn

7th
8th

Withdrawn

9th

Withdrawn

10th
New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
1 2 3 4

Discussion

Discussion

quest group
United States
Like #2 and #6 best. Like the shadowing in #2 an the shade fade in #6. Would like to see a Globe / earth picture incorporated into the logo as a comparison or contrast to current postings.
12 years ago
quest group
United States
Like were you are going with this #8 by taking out the arrows. Globe needs to be richer or a little more real, phot like as opposed to a drwaing. Perhaps make a little more corporate/crisper as we need to be able to present to Investment Bankers and this a little more geared to advertising / creative types.
12 years ago
quest group
United States
Can we see number 2 with and without a globe in the center, can we see #14 with a darker blue like #2, can we see # 10 in darker blue like #2 and also some shadowing under the symbol also like #2 also can we see it with and without the Q closed. Same with #9 can we see the darker blues and a closed Q
12 years ago
quest group
United States
ok, over the globe idea. we can take it out. Also, leaning towards the more subtle colors- blue, grey, etc. and not feeling the loud colors- orange. Like the idea of making one symbol for both the Q and the G (#21, #23). Can we see #28 without the globe. Overall Leaning towards simplicity with a small twist. Can we see #8 without the globe and with some different colors.
12 years ago
quest group
United States
#21 can you make the P the same size as the opther letters and stilll leave the tail of the P dragging down to the shaded area. Basically a fuller top of the letter.
12 years ago
quest group
United States
#21 please make the p the same size as the other letters and not hanging down to the shaded area. Like the idea of having the Q and G in one symbol- #21 has done this best. Also like the color choice. Would like to see more colors in the palet and am no longer interested in the bright colors- ie orange, red, yellow, etc. Like the top 4 ranked entries. Would like to see a bit more along these lines.
12 years ago
bugy
Australia
Dear CH,
if this is your first time using this site could you please spare a minute to read this post:
http://logotournament.com/forum/general_discussion/914
even if you have used the site before i would definitely recommend reading it as it contains some important info that I'm sure you will find very helpful.
thanks!
12 years ago
quest group
United States
Bugy, thanks for the link as it was quite helpful. Now, time for some feedback. These are really good and I feel like we have some very good options. Given the # of entries, I will comment on the top ranked logos which should give you a feel for what we are gravitating towards. Still like #54 as it is simple, clear, professional, but has a slight twist which is what we are going for now that I have seen a number of entries. Really like the creativity of #70 as it does captiure a # of ideas. Would like to see this in different colors. Specifically like a two-tone color logo. Also can we make the words stand apart by making 2 different colors. #65 & #66, like the logo a lot. #65- can we take the small wording out from underneath and make the two words Quest Group stand apart a bit more either through 2 different color shadings or a small space, etc. For #66 would like to see both words equal in size and perhaps also 2 different color shadings. #67- like the logo but would like to see it in a blue/grey or different color than green. #76 and #27 - can we see these in different colors. The orange is a bit tough and definately gravitating towards the blue/grey gones or something a bit more muted. Also, #76, can yout tweak the logo a bit. Like the overall concept with the block style and shadding but would like to see a little more out of the logo. #55- can we add a bit more color to see how it looks. Stick to 2 tone muted colors but the one solid color is not enough pop (in a conservative buttoned up kind of way). #80, like the theme/idea here. can we play with the colors a bit more, not loving the purple but like the overall concept. For all designers that have more than one entry I tried to pick the one I liked most and rank that higher although many designes are quite similier within a designer set. Even though I may have like that as well it would not be ranked as high as some others but please don't delete even if it is not ranked high. Still like to see the contrasts within theme. Thanks again to all that have submitted.
12 years ago
quest group
United States
really like the design, can you adjust colors to more like #53 or #114 and also add the words Executive Search and Consulting under the company name in similar layout as Your #122 where the name is next to the logo.
12 years ago