Pure RushLogo Design Contest

Pure Rush is a sports brand focused on delivering high performance products at affordable prices. Our target audience are athletes from ages 13 - 35 years old. We recognize how hard athletes must work to perfect their sport and achieve excellence.

The logo should be simple in design and made with a single color so it can be easily printed and etched onto objects. Think Nike and Apple Logos

I am looking to enhance our existing logo with symbol that represents our Brand. This can either be a letter symbol or a non-letter symbol. For example it could either be like Nike or Apple... which is a pure symbol or something like New Balance, Tesla or IBM which are letters

The goal here is to complement the very simple logo we are currently using. You can see our current branding on PureRushShades.com

We will keep the current Pure Rush surrounded by the box with the special font (font is farmers textured).

In summary
This winning logo will be an Iconic symbol that represent the Pure Rush brand.

What is "Pure Rush"
Imagine that you are training hard for a sport for many months and years. You have put in the time and have gotten good at your sport. Then in the heat of competition all that training finally pays off and you do something truly amazing. Your blood is pumping, you feel amazing, the crowd goes wild and your team go crazy... that feeling is "Pure Rush"