Presanella Logo Design Contest

Presanella has selected their winning logo design.

For $475 they received 140 designs from 29 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
CircleImports
Mexico

Slogan

Delicatezza

What We Do

Target: Male and female 27-50 years old.
Important: The logo is for a new e-commerce company. We need a powerful graphic logo for our Website, Packaging and Print Materials.

Rational: Presanella is a mountain in the north of Italy. We see a mountain as an icon of success. A way to reach your goals.

Category: Gourmet Pastry and Bakery.
Products: Stroopwafels, Croissants, Chocolate bars, madeleines.
Income; Our products range cost will be between 2.50 USD to 5.50 USD to the final consumer.
Lifestyle: People who loves gourmet products, be innovative and open for new flavors (specially European items).

Main idea: Create delicious moments of joy. Using a modern brand for a company that you could trust and bring innovation.

Iconic symbols: Triangles abstraction as mountains. Could be as part of the logo or textures with an application of it. Think in nordic design, colors, lines with a free spirit. (Attached you will find a reference).

Location: Mexico and Worldwide.
Indirect Competition: Pastry and bakery e-commerce businesses.

Industry

Internet

Color Preferences

Brown, orange - Purple, blue, red.

Our Ideas and Additional Information:

Nordic Design.
Italian Modernity.
Innovation.
Gourmet and exclusive products.
e-commerce business.

Themes

Colorful
Luxury
Modern
Adventure

Style Inspiration

Entries
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Contest Entries

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Discussion

Discussion

CircleImports
Mexico
Please try not using pyramid shapes. The idea is to use triangles representing the relation in shape with the Italian mountain. But is not a mandatory. Remember this brand is for bakery and pastry. We need a logo composition with text and iconic designs so that we could use it separate. We are looking a great logo with personality.
Thank you all!
6 months ago