Premier Tire and Auto Service Center Logo Design Contest

Premier Tire and Auto Service Center has selected their winning logo design.

For $350 they received 63 designs from 16 different designers from around the world.
Contest
Logo Design Brief
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gtopsail7884
United States

What We Do

Primarily tire sales and light mechanic work.

Industry

Automotive

Top Three Things to Communicate

#1 - Quality
#2 - Great Service
#3 - Value

Our Target Audience:

Age: 19 - 40
Sex: Male & Female
Location: Tire shop location around 4 universities.
Income: College student to Middle class income.
Occupation: Students and business owners.
Education: College
Industry: Service, Business Owners
Interests: School, social life
Lifestyle: Hip, young, established
Behavior: $$ Value, Optimistic
Opinions: Open minded
Values: Quality work, hard working, Deal oriented

Color Preferences

Color choice is open.

Our Ideas and Additional Information:

I'm looking for a logo that communicates to our customers our company's commitment to quality, service and value. I want the logo to be inviting to new customers and make the customers feel assured that their auto are left in good hands (trust). One logo idea - possibly more emphasis on Premier Tire (size). The meat of the business will be tire sales, install & service. The auto service side will increase as the business progresses.

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Discussion

Discussion

NancyCarterDesign
United States
Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monitary means of showing apprecaition for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

13 years ago