Porchlight Logo Design Contest

Porchlight has selected their winning logo design.

For $275 they received 216 designs from 19 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
Porchlight
United States

What We Do

Porchlight is a for-profit group that builds innovative affordable housing and inclusive community growth.

Industry

Real Estate

Top Three Things to Communicate

#1 - Sense of an Inclusive Community
#2 - Intentional Design and Architecture
#3 - Recognizable

Our Target Audience:

Homeowners: Potential buyers of Porchlight Houses
Neighborhoods: Community associations, local non-profits, and residents, who Porchlight partners with to invest in the community
Investors: Private Donors and Corporate foundations who help keep our houses affordable
Local Government: A key partner in inclusive community growth

Color Preferences

Open to any colors but needs to work in grey scale as well

Our Ideas and Additional Information:

We got an extension, keep submitting!

We want a logo that can has some versatility. It can stand with or without the name. And, it has a color scheme that we can then build a brand off of us as well.

Update 11/13/2017

Thanks for the great submissions so far! Here are some thoughts for the final hours:

1. We've seen some great logos that focus on the "light" part of the name. We'd love to see more than incorporate the idea of the "porch."

2. We're leaning towards simpler designs, fewer lines and details to make sure the logo is recognizable at any scale

3. Color schemes, that we can build a marketing campaign on, are important as well.

Thanks again for all the great ideas! Five hours left to submit!

11/10/17

Thanks for all the great submissions so far! From looking at the first batch, here are some things we'd like to see more of:

1. If there is going to be some light source in the logo, we'd like it to come from a porchlight rather than a sun or window

2. We want something that looks innovative and new, rather than more traditional

3. We want a logo that can be go with the word "porchlight" but also be separated from it as well.

4. We've also attached a few other logos that we also liked as well as a reference for logos of similar companies in our field of work.

Keep up the great work! Thanks!!

Porchlight Team



Themes

Simple
Colorful
Necessity
Refined
Secure

Style Inspiration

Applications

Mobile
Desktop
Print
Signs

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