Phoenix Lounge Logo Design Contest

Phoenix Lounge has selected their winning logo design.

For $250 they received 145 designs from 29 different designers from around the world.
Contest
Logo Design Brief
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stark marketing
United States

What We Do

a bar inside a high-end gym.

Industry

Sport

Top Three Things to Communicate

#1 - Power
#2 - Sophistication
#3 - Eloquence

Our Target Audience:

Gym members, business owners, and large party events.

Color Preferences

fire

Our Ideas and Additional Information:

Phoenix included with outstretched wings.
Will consider flickering flames up, prefer less detail
A phoenix is a fictional bird that rises from the flames.
Would prefer less or no feathering down and more upward energy. Broad wings shows power.
Prefer a wider ratio.
Will also consider a triangular Phoenix.

The "Phoenix Lounge" font should show some fire energy but not too exagerated. Ultimately, less is more.

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

stark marketing
United States
http://www.pfpa.com.au/logos/MFG_Supplier%20members/Phoenix_Logo.jpg
This would make a cool wing and i could even see it looking good with less.
(ignore the grey in this image)
13 years ago
stark marketing
United States
So far 4 entries and I don't like any of them. Put the whole logo on one line.
13 years ago
stark marketing
United States
seven entries, all way too busy. Be sure to check the link above.
13 years ago
stark marketing
United States
I came up with a couple ideas.
I am looking for simplicity.
http://www.starkmarketing.com/logo/logo.html
13 years ago
stark marketing
United States
Please include the bird's head
13 years ago
stark marketing
United States
We are getting closer. We may be halfway there. There are just some minor details that can make a big difference. Remember this is for a bar inside a high-end gym.
What would look good for a bar inside a large, upscale gym?
13 years ago
stark marketing
United States
Yes #44 looks great. It is a lot closer than some others.

My favorite is on my website at:
http://www.starkmarketing.com/logo/logo.html

I did these so everyone feel free to use any part of them.
13 years ago