1 2 The name PHAROS comes from the island upon which the Lighthouse of Alexandria was built. It was one of the seven wonders of the world and came to be known as PHAROS. The parent company utilizes the slogan "Guiding clients to success" which ties things together. Our current logo is based upon the nautical symbol for a lighthouse. We would prefer to stay away from the pyramid or Egyptian theme as it is more associated with Pharaohs and not the lighthouse. Also please note that we are not interested in conventional representations of a lighthouse. Thank you sincerely for your submissions.