Patra CorpLogo Design Contest

Logo Design Contest
Contests / Patra Corp

Patra Corp has selected their winning logo design.

For $675 they received 482 designs from 53 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
(We need a slogan or tag line so if you can help great! )
What We Do
Goal is to brand an internal employee rewards and recognition platform with the goal of - Engaging People – Promoting Patra Culture. Target audience is internal employees - 500 working remotely in the US and 150 in the Philippines. Will bring on 5000 in India within the next year. We need to bring everyone together and create a greater sense of team and belonging. This will serve as a logo/sub-brand for our Rewards & Recognition platform for Patra.
Industry
Insurance
Color Preferences
Black
Red
White
Grey
Our Ideas & Additional Information
We want to make this fun. And maybe fuzzy - playing on the pronunciation of Patra with "paws" - so maybe there is a fuzzy mascot that helps to brand this thing. Not sure.

We want to play on our main logo/brand so this should definitely resemble our main logo but be an internal play on it.

This will also be the logo/brand for our internal communications (outside of email) so almost like an internal Patra "Slack" or "Hubstpot" since currently we only use Zoom chat to connect.

We want Patra people to get to know each other beyond current work-groups - connecting Patra workers from all disciplines and across the globe. We have been a remote company from day one 16 years ago so this isn't new but now that we are so big and continue aggressive growth it is important to create connection.

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Discussion

 
Client
I'm sorry that I wasn't more clear. We are not rebranding Patra Corp and not looking for a new primary logo. This is for the creation of an employee engagement platform within Patra. If someone could help give it a name as well that would be ideal!
2 years ago
 
Client
A few suggestions but would love some new ideas: Patra One, Team Patra, Patra Connect
2 years ago
 
Client
I like Team Patra
2 years ago
 
Client
New suggestions from team: Patra Home, Patra Village, Patra Place, Patra Cafe
2 years ago
 
Client
Would love to see something that represents community coming together.
2 years ago
 
Client
Patra Table - where everyone has a seat?
2 years ago
 
Client
Patra Place - where everyone knows your name ?
2 years ago
 
Client
Might be fun to play with Patra Perks?
2 years ago
 
Client
Just to reiterate that we are not changing our corporate logo. This is our parent logo and we are looking for a "child" logo for an offshoot platform within our corporate structure. All Corp or Corporate logos will be eliminated.
2 years ago
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