Pass It BackLogo Design Contest

Logo Design Contest
Contests / Pass It Back

Pass It Back has selected their winning logo design.

For $575 they received 203 designs from 27 different designers from around the world.

Logo Design Brief

Client
United Kingdom
What We Do
Building leaders through rugby in Asia
Industry
Non-Profit
Color Preferences
Red, blue, white - should be positive in the Asian context
Our Ideas & Additional Information
This regional project will initially take place in Laos and Vietnam, to pilot an approach for scale-up across 11 Asian countries. The focus will be on establishing 60 rugby teams Laos and 60 rugby teams Viet Nam (total 120 teams; 60 male and 60 female).

The goal of this project is to build the resiliency and leadership skills of young people in the region, enabling them to overcome evolving challenges in their own lives and to ‘pass it back’ to others in their communities whilst building a sustainable model for positive change. Project objectives are:

To build a cadre of youth leaders, champions and coaches who are role models in Laos and Viet Nam who promote gender equity and sustainable economic empowerment through sport for girls, boys, young women and young men.

To build sports and life-skills in children and youth that promote gender equity and sustainable economic empowerment for girls, boys, young women and young men.
Themes
Necessity
Modern
Simple

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Discussion

 
The logo needs to also be relevant for children as this is the main focus of the project. Also, it would be good to represent clearly the idea of 'passing it back' and to be more focused on this idea than the rugby itself. The project is a development project (building leadership and life-skills) using rugby, rather than the other way round. Thanks to everyone that has presented so far!
9 years ago
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