Paramount Health Logo Design Contest

Paramount Health has selected their winning logo design.

For $250 they received 87 designs from 29 different designers from around the world.
Contest
Logo Design Brief
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jcox
United States

What We Do

The logo is needed for a cafe that is located within an upscale assisted living facility for senior citizens. THe name of the assisted living facility is Paramount Senior Living, and it is located in Bethel Park, Pa The name of the coffee shop is either The Bethel Perk or Parmount Cafe. Most likely the latter.

Industry

Service Industries

Top Three Things to Communicate

#1 - that we are primarily a coffee shop
#2 - It's a great place to laugh with a good friend and talk for hours
#3 - that we have fresh food daily

Our Target Audience:

Senior citizens and children of senior citizens. Younger family of seniors as well.

Color Preferences

Black, ( because of the silhouete ) yellow sun and open to whatever looks best

Our Ideas and Additional Information:

Here is exactly what I would like to see if possible. A silhouete of a man and woman sitting at a table drinking two cups of coffee that are steaming. The starburst of the sun is rising in the background dead center between them and the words Paramount wrap inside the circle of the rising sun. The word Cafe is dead center as well (inside the rising sun and between the two people) and the steam from one of the coffee cups is rising to spell the word - Cafe. The picture angle should be from straight on. The sun can be light yellow and should have the spikes (starburst). Maybe the lady silhouete has her legs playfully stretched toward the mans. And she has long hair. The name is Paramount Cafe.....Thanks!!

Themes

Modern
Elegant
Luxury
Playful

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Discussion

Discussion

Bare Design
Australia
Hi, is there any feedback for any of us at all please, it makes it easier to know what you would like. Thanks
13 years ago
RichardV
Germany
Comments or rankings would be nice indeed!

And, is it Bethel Park Cafe or Bethel Perk Cafe?
Do you prefer Cafe with a capitalized C or not?
13 years ago
jcox
United States
#36 you are certainly along the right lines, however, the starburst logo behide the people can be found at www.paramountseniorliving.com....... and if the word cafe could be a little sexier and really look like the steam is a part of it. We're getting there.
13 years ago
LUNA dyc
Argentina
APE: it´s not allowed to use clipart. thanks
13 years ago
jcox
United States
Scott, #49 is real close to my original thoughts, but here are a few changes to put it there. The orange sun underneath Paramount and Cafe needs to go away completely. Forget the steam rising to spell the word cafe because it just doesn't look the way that I thought it would. Have the word Cafe be clean and crisp instead. The spikes on the sun, (starburst) need to look exactly like that of our logo at www.paramountseniorliving.com. This is how the people will know that we are behind this new operation. #39 has the starburst down exactly. Last but not least, the gentleman just needs to straighten up. My back hurts just looking at him but I like his legs crossed and the lady looks good. Great work guys.
13 years ago
Peter
Netherlands
#39 and #63 are almost identitical. You want us to copy the original design by lunadyc?
13 years ago
Ivan Fortunov
Bulgaria
If you read the rules you will know for sure that we shouldn't copy anyone's design even if the client wants it. It's unfair.
13 years ago
LUNA dyc
Argentina
my design #39 is really original and not used clip art.
13 years ago
illusive
United States
If everyone would just pay attention to what the client wants and stop bickering about clipart and other stuff, then an original art will be brought out. It is not very hard to make the sunburst in #39 ! I can make that out of shapes and it would still look like clipart, even if I did it by hand. Get to designing, let the other stuff take care of itself.
13 years ago
scottuk
United Kingdom
damn mist the dead line
13 years ago
Udzynit
Australia
dop you make good coffee at this cafe or is it just a place to meet hot babes?
13 years ago
LUNA dyc
Argentina
What happens with this constest?
13 years ago
LUNA dyc
Argentina
:)
13 years ago