Pacific SBRLogo Design Contest

Logo Design Contest
Contests / Pacific SBR

Pacific SBR has selected their winning logo design.

For $300 they received 86 designs from 10 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
Pacific SBR (Swim, Bike, Run) is a one-stop-shop for triathlon training and gear. We are training, retail and meeting place for triathletes, runners, swimmers, and bikers. The space consists of a single –lane lap pool, computrainers, retail and a cafe. The store is about 8000 square feet, exposed wood beams, 20 foot ceilings, large black and white tiled floor, brick walls, giving it a very industrial feel. The feeling of the store is very hip, edgy , yet comfortable for all.

WHAT IS A TRIATHLON: A triathlon is a multi-sport endurance event consisting of swimming, cycling, and running in immediate succession over various distances. Triathletes compete for fastest overall course completion time, including timed "transitions" between the individual swim, bike, and run components.
Industry
Retail
Color Preferences
red, blue, black but these are just suggestions...no pink
Our Ideas & Additional Information
Themes
Modern
Raw
Adventure
Simple
Colorful

Entries

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Discussion

 
Logo Designer
Hi! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank and re-rank a variety of designs to get a variety of new entries.
~~ Ranking gets your contest noticed! Unless your contest is private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monetary means of showing appreciation for designers hard work.
~~ Designers earn points for designs ranked in the top 10. We like to earn points.

~~ NOTE: While in JUDGING mode, the designer ranked in 1st can still submit revisions.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914
https://logotournament.com/forum/contest_holder_discussion
13 years ago
 
Client
Regarding #4 designs: good job. A few comments:
1) please make this logo work on a white background (like 1 and 2) as we will mostly be using it on a white background.
2)please try using some other brighter colors..red, orange, yellow
3) regarding the "icon" part of the logo...please try to distinguish between the sports more...right now this illustration looks like a skiier..instead of the three separate sports that a triathlon represents.
4) I am totally open to other idea's for the "icon" (besides the run, bike, swim icons) that goes along with the words...check out these example
http://3xfast.com/ or this one: http://triathlontasmania.blogspot.com/ The Triathlon Tasmania example
5) What about working in the icon to the word "Pacific" --maybe the "i" could be something.or the "a" just a thought not sure if this will work.just was looking at the Ironman logo: http://ironman.com/#axzz13I6LzsNF
13 years ago
 
Client
great job..we really like #6. Wondering if you have an opinion about the SBR initials...we are thinking that maybe making Pacific larger, deleting the SPR and replacing it with smaller type : swim • bike • run..might read better...also wondering about other color combinations...I like the primary colors but maybe something else could work too..
13 years ago
 
Client
Excellent! Thank you. We really like the type on #12 and the icons on your original #6..can you try these together with maybe some other color variations on the icons. Thanks!
13 years ago
 
Client
looks great- can you put the words swim, bike , run on the logo that is ranked #1 For example spell it out-- instead of SBR- write swim, bike, run- thxs
13 years ago
 
Logo Designer
dear woopa1,
for specific designs, please leave feedback by clicking on our names.
This section is reserved for general comments.
thank you
13 years ago
 
Client
good job..I like the new concept of the different circles but it feels a little heavy..maybe try the circles without the words in them and small underneith...and also maybe suggest trying the letters SBR not in the circle's either...maybe the circles are overlapping or something?
13 years ago
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