OWNLogo Design Contest

Logo Design Contest
Contests / OWN

OWN has selected their winning logo design.

For $475 they received 311 designs from 35 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
an NCEO ESOP Captive
What We Do
OWN is an insurance company made up of a variety of employee-owned companies. These companies come together to fund their own employee benefits health insurance company.

Target Audience: ESOP (Employee Stock Ownership) organizations.

Businesses that want to put health, wellness, and employees first.
Industry
Insurance
Color Preferences
#06205B, #279989, #A1EF8B or complimentary colors.
Our Ideas & Additional Information
What to emphasize that employees own their business.
Looking for a unique and abstract way to emphasize ownership.

Interested in seeing some options for making the "O" look like a thumbprint. All letters in OWN should be larger and the same size. Thumbprint should have all three colors incorporated, while "WN" are just in one solid color.

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Discussion

 
Client
I feel like we could use the letter "O" in this company name to really bring the image to life and symbolize something related to people coming together and taking ownership. Graphic elements are welcome.
3 years ago
 
Client
We would like to incorporate the word "Health" after or under OWN so it reads: OWN Health (an NCEO ESOP Captive). We'd like the Health to be in a different color to call it out as eventually there will be another company called OWN Risk.
3 years ago
 
Client
Would really love to see more emphasis on the "O" and using this letter to create an abstract design for unity. No people graphics, more abstract.
3 years ago
 
Client
Anyone have ideas on making the "O" look like a thumb print or footprint? As in, these people are making their mark by taking ownership of their insurance.
3 years ago
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