Not too many different colors. Choose one color and stick with it. Either Blue, Green, or black.
Bolded font is good. One Bridge should stand out more than Wealth Management.
Our Ideas and Additional Information:
We are from St. Louis... If you google the STL Flag, there is a river icon that are white and blue squiggly lines representing the river. It would be neat to see an idea where that color scheme and icon is used as a river. Then, see the attached image of looking down at a bridge over water. The bridge could be shaped into the number "1" and then the words "Bridge" could come after that with "wealth management" underneath or somewhere else.
Other ideas: a strong, sturdy bridge, maybe with thick arches underneath.
Or, a bridge that looks like one of the popular bridges from St. Louis, like the Eads Bridge, the first bridge to cross the Mississippi. See second attachment of Eads Bridge - either the entire bridge can be used and made into an icon.... or maybe the left hand side of the bridge can be turned into the icon (which has the arches)
The third attachment is an icon i just googled, where instead of two tall poles, there could just be one tall pole that is made to look like a number 1 and then "bridge wealth management" after it.
I also am open to ideas where the number "one" is spelled out.
I like the idea of a river being incorporated into it, somehow, but just depends.
The idea is to be the one bridge that will help clients get to where they need to go.