I like the logo in general (logo, font, setup...). However, the logo icon looks more like a cupcakes rather than a tart, do you think you could change it? I know that a tart is inherently more difficult to depict than a cupcake because it's flatter, but I don't want to be perceived as the n-th cupcake bakery.
Also, can you try variations with the whole Ohlala word in pink and with more contemporary, "straighter" fonts?
The logo icon looks much more like what I have in mind, thank you! Can you try the following adjustments, maybe?
1. A more stylized, more "airy" logo icon, closer to the cloud9 baking logo I posted (not sure if you can see it or not). 2. A slightly larger font size with the slogan (Have a treat, eat a tarte) appearing under Ohlala Tarte 3. Can you also try a version with the font on #2?
Don't hesitate to try other color variations for the brand name (such as the one you did on #2). I haven't made up my mind quite yet as to what the font and colors should be for the brand name.
I really like design #19! However, do you think you could replace the orange color you used with some light pink? I understand why you chose the orange, but I'm not sure I like it very much.
I like design #30 as well, it's really cute and classy at the same time. However, I would like to reinforce the modernity with a font and typography similar to the one in #23 (even though I know it's not yours). I'm not sure if it's really going to come out nicely with such a design, but I'd like to give it a try.
Overall, I realized that I prefer "Ohlala Tarte" to appear with a Sans Serif, non-script typeface (a script typeface for the slogan such as in #17 and #19 is fine though). I'm not yet quite sure whether I prefer it lower case or camel-case, in one word or 2 words, so if you have some time for such variations on #19 and #30, that would be great!
Thanks again for your hard work and perseverance :-)
Thank you again for all of this helpful feedback! I will continue to work on the design to further refine. I would love to get it exactly as you envision! I'll be away from my 'office' this morning but will get back to work on it as soon as I return!
I really like this version of the design. The only thing i think will be better is the color of the slogan (the pink is too light and it is hard to read it). Can you make it a little darker (like the fruit on the top of the tartlet)? Thanks in advance and keep up the good work!
I like the script typeface for the font better, but this one is hardly legible, I think I prefer the font in #54. Do you think you could update #68 with the font in #54?
Overall, I really hesitate between those 2 designs. I've asked some of my friends around and some of them told me that the Z shape looks like steam and that this may confuse the message. I don't know if you can replace it with something else, such as the "cream drop" you put on the other design. I don't know if it'll look good, so if you have something else in mind, don't hesitate it to try it!
Also, don't feel discouraged that you're no longer #1. It's really a close tie between the first 3 designs right now and I definitely haven't made up my mind.
Thanks again for all your sustained efforts and keep up the good work!
#81 is definitely my preferred one at this stage, thank you again for all your efforts!
On a side note, if I were to choose one of your designs as the winner, would you provide both a Photoshop and Illustrator version of the logo? Would you also provide the fonts (or at least the font names) used for the brand and slogan?
Yes, I can provide the design in the Photoshop and Illustrator. I also include a spec sheet in the final files which include the font names, the colors and their RGB, CMYK, and Pantone codes, and my personal contact info in case the client needs anything else later on. You have some great designs to choose from, that is because you did ran a good contest and gave lots of feedback!
Thanks again for your efforts and kind words, I really appreciate them. As you point out, I'm happy I got so many great designs to pick from, but at the same time I feel bad for the ones that will inevitably lose. The whole logo contest process is really great for customers, but I can see how it puts a lot of pressure on designers. It's kind of capitalism taken to the extreme (lots of people work for nothing, only one wins). It's so not me, but I turned to logo tournament as I wasn't really happy with the Submissions I got from a designer acquaintance.
On a side note, I got lots of positive feedbacks from friends and family about your last design, although overall people felt a script serif font such as the one used by sahmmy was more inviting. Also, some of them felt there were a bit too many fruits on the top and the fact that they had to be smaller made them less visible. But since you provide an Illustrator version, I guess my husband would be able to fine tune it, so dont worry about doing another revision yet if you don't have time (you did many of them already, more than anyone else!)
Once again thanks a lot and I'll let you know my final decision. Is there any way to be in touch with you outisde of LT? Do you have another site/blog where you highlight your work?
Thank you Julie, I love doing this kind of work and I don't mind the competition, for me it makes it more fun. I've only recently joined LogoTournament, have done much of my work on CrowdSpring and 99Designs. You can check out my work by going to: