Thanks for the submission of both designs. To offer some clarity, we are seeking a logo to highlight our service capability in construction equipment maintenance and repair. We already have a corporate logo that is best seen on our website (www.ohiocat.com) that is the anchor of our brand. We are seeking something similar to the jpeg with the Michigan CAT Product Support emblem. Some direction/potential ideas may involve something action oriented like a man with a wrench in his hand; denoting our product support capability. Essentially we're trying to showcase our mechanical aptitude and portray to our customers our technical competencies. We are also internally developing a slogan along the lines of "The Quality You Expect, the Service You Deserve". Ultimately, the message to our customers is that you already own the world's best brand of construction equipment and that you can trust Ohio CAT to keep it maintained and working perfectly like when it was new. Hope this helps.