NuvertLogo Design Contest

Logo Design Contest
Contests / Nuvert

Nuvert has selected their winning logo design.

For $300 they received 447 designs from 81 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We make custom high-end furniture pieces out of exotic materials for residential and commercial clients.
Industry
Manufacturing & Wholesale
Color Preferences
Anything goes
Our Ideas & Additional Information
Think less is more... The logo needs to make people feel that the product is unique and of a superior quality and craftsmanship than any other... almost like a classic painting or sculpture.
Themes
Simple
Luxury
Modern
Refined
Secure
Gray

Entries

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Ranking
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Discussion

 
Client
Good Morning (Good afternoon and Good Night to those in different time zones),

First of all thanks for your submissions. I'd like to start off by saying that amongst this first 15 submissions there are some really cool designs. However, everybody needs to keep in mind that we want out image to be very minimalist and stylized. From Wikipedia: "Minimalism describes movements in various forms of art and design, especially visual art and music, where the work is stripped down to its most fundamental features"...
"The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work. De Stijl expanded the ideas that could be expressed by using basic elements such as LINES AND PLANES organized in very particular manners"

Keeping this in mind, I'll rank right now for the first time.

Cheers everybody!
15 years ago
 
Client
Also, we want an Icon in our logo but not an actual chair or piece of furniture, something abstract.

Thanks
15 years ago
 
Client
I will be commenting individually on every logo that we like tonight (that's Florida time) so keep the ideas coming!

15 years ago
 
Client
Hey everybody!

It's been a little hectic around here so I haven't been able to afford a couple of hours commenting on your work. Please, allow me a the rest of the day today to finish up on some overdue work so that I can sit down and individually comment on each of the Logos we like. I did a quick ranking right now just to give you an idea of where you are.

Thanks a lot again you guys! Keep up the good work
15 years ago
 
Client
Hi there y’all! Sorry for the delay in ranking and commenting on your work… here’s our comments:

We have ranked 1st to 8th place based on Typography mostly. I couldn’t find one aspect of any of the first 8 that made me like it more than the other. Conceptually, they are exactly what we’re looking for but still no differentiable icon to go with it, so I believe there’s some more work to do with them.

#69 was a small readability problem as well as #91, #92, #93, and #94. Yanati, you should try to alter the “v” a little bit to make it look even more different that the “u”. Luviygrafix, don’t you think that maybe, if someone doesn’t know that our name is Nuvert, it will be difficult for them to get the “Nu” from your proposal? #107 is another one of our favorite typographies but there’s also a small problem with the “e”, it could be interpreted as an “a”

#15, we like this idea, but there are too many colors in it and we do not like the ring underneath the word. Try working out a different idea while keeping the same typo with more minimalistic colors.

Soil, we liked your concept from the beginning… but, as you can see from the logos left in the competition, we do not want to limit ourselves in our image to only furniture like cabinets, tables, beds, chairs and so on. We do lots of more stuff than that, so having a Chair or something that resembles a chair on our logo is not what we’re looking for. I believe your idea is based on something like a dresser, isn’t it? It’s pretty cool but also very empty… minimalistic? Yes… But it doesn’t catch our eye. I don’t know what else to say… we love the Typo but not the Icon.
#16 is liked by some, and disliked by other around here. What we really want to change on this one is the shade underneath the word. That’s a big no no…

Thanks guys, I’ll check out your progress the day after tomorrow. Cheers!

15 years ago
 
Logo Designer
Dear Nuvert,
You had made mention above that you were wanting an icon in your logo, however really none of the top ranked entries have an "icon". Please advise...Thanks so much.
15 years ago
 
Client
Up until now, none of the Icons we've seen has measured up to out expectations. However, the top ranked logos that we've chosen are the ones we like the most... We've also been shaping what we want for our image as this contest has progressed.

Thanks!
15 years ago
 
Client
HEY THERE!!

FROM NOW ON, ANY NEW PROPOSAL NEEDS TO HAVE THE "NU" ON TOP OF THE "VERT"... AND REMEMBER... ONLY SANS-SERIF TYPEFACES, PLEASE!!! THANKS!!!
15 years ago
 
Client
Jello!!!

Well, as you all can see I have decided to extend the competition. There's some really awesome ideas here but we're still not completely in love with any of them. For those of you still submitting ideas without putting the "NU" on top of the "VERT", please update your submissions. I kept in the competition the ones we like but they will be eliminated on the next ranking session.

We know it's not easy, but we still would like to have some kind of Icon to go with the Logo... something subtle, minimalist and highly recognizable. Basically, a stand alone Icon that after some good branding work, could be used by itself in a "Nike kinda way"


15 years ago
 
Logo Designer
thank you nuvert for the opportunity to design for you.
good luck with your judging...
15 years ago
 
Logo Designer
Yes, fun contest, but no feedback for the last 7days? Hope all is ok.
Regards.
15 years ago
 
Client
Hey Guys, Every thing's ok... We just came back from a business trip to Las Vegas... Judging will take place tomorrow. Thank you for your submissions!
15 years ago
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