We are the manufacturer & retail high and middle class unicycles, to a world wide market.
** please note this is a logo update/redesign - we prefer designs that just use the word "nimbus"
Industry
Sport
Top Three Things to Communicate
#1 - Our unicycles are Cool
#2 - Top quality products
#3 - Our product makes the customer the best
Our Target Audience:
location - world wide
age 12-35
Both male and female.
Our audience wants to associate to a cool sport image like Skateboarding, snowboarding, bmx...
We have two major segments to the brand:
Trials and freestyle riding
No clowns or circus reference.
Color Preferences
prefer a 2 color design with gray & the second color should be flexible in concept to be added to the unicycle frame colors.
no pink, purple, orange
Our Ideas and Additional Information:
It is really important that we can use this logo to go on the sides of the unicycle frames. This means they need to be 1.25inches by ____ wide. Longer not tall concepts are best.
We are also mainly looking to put the word "Nimbus" singlarly on the unicycles, with some graphics.
PS - particial to a grunge look but simple for printing.
Hi lottrup maybe you want to remove the reference to the font in your brief, before some other unsuspecting designers fall prey to it. I shall see if I can get some other options on the go, thanks for the feedback.
Overall, which concept would you say that you'd like to be dominant 'Grunge' or 'Clouds' ?
Why I'm asking is because these two design concepts are working against each other somewhat. (Clouds reference towards clean, airy, calm, peaceful, whilst grunge is dirty, restless, moving and erratic.
my little advise to you. its not the best idea to have grungy main logo. almost all skate companies have a clean main logo and they alternate it to some oportunities (like shirts etc). clean logo is easy to use everywhere, but grungy is problematic sometimes. its your choise :)
