mini M Logo Design Contest

mini M has selected their winning logo design.

For $375 they received 98 designs from 13 different designers from around the world.
Contest
Logo Design Brief Hide
mini M
Greece

What We Do

mini M is a mini market - coffee shop based in Greece.

Industry

Miscellaneous

Top Three Things to Communicate

#1 - confidence in products
#2 - cheap but quality product
#3 - coffe - food service

Our Target Audience:

The mini market - coffee shop is a new chain of stores located in Thessaloniki, Greece, the target customers are mainly aged 18 to 35 but mostly students.

Color Preferences

we would like to see blue C:100 M:90 Y:0 K:0 , white, grey C:0 M:0 Y:0 K:70

Our Ideas and Additional Information:

the concept of our stores is 2 shops in 1, therefor we need a piggy bank shopping with cart 24h a day and a piggy sitting on a table drinking coffee , having a snack, playing a table game like chess or else 24h a day, will be posting picture in the brief contest.
thank u all designers for the entry's
Anastasia :-)

Themes

Adventure
Playful
Modern

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

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Discussion

Discussion

mini M
Greece
please see the attached photos mini M 1, mini M 2
you will see that we prefer small letters instead of capital (only M is capital) and that we have designed three circles to place the characters 24h, piggy, shopping cart..... of course this is not necessary!
7 years ago
mini M
Greece
Please use a different font than the one we put on pictures
7 years ago
mini M
Greece
To all designers..
First of all big thank u for the entry's the are really nice!
Feel free to create something outside the circles
We want the logo to be friendly, young, fresh... A little funny, how about a mascot ? piggy shopping 24h ?
Thank u all
Anastasia :)
7 years ago
mini M
Greece
Dear designers we decided that our logo should have a piggy "mascot" like #67, #64, so feel free to proceed in that direction.
Anastasia :)
7 years ago
mini M
Greece
the concept of our stores is 2 shops in 1, therefor we need a piggy bank shopping with cart 24h a day and a piggy sitting on a table drinking coffee , having a snack, playing a table game like chess or else 24h a day, will be posting picture in the brief contest.
thank u all designers for the entry's
Anastasia :-)
7 years ago
mini M
Greece
BIG THANK YOU TO ALL DESIGNER FOR THE ENTRY'S
ANASTASIA :)
7 years ago