MicroTransponderLogo Design Contest

Logo Design Contest
Contests / MicroTransponder

MicroTransponder has selected their winning logo design.

For $600 they received 316 designs from 38 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
A medical device, similar to a pacemaker, that is implanted in the body and treats tinnitus and stroke.
Industry
Medical
Color Preferences
Blue CMYK 100,83,12,2 or RGB 24,72,142 or HEX #18488E

either all blue in that specific color, or it can be black (generic) and blue

Please do not use any other colors of blue - other than what I have specified above.
Our Ideas & Additional Information
I would like all submissions to have the word "MicroTransponder" all on the same line. (instead of Micro on top and Transponder on bottom). I do think I would like the word "micro" to be in a different font than transponder, but in certain designs, that is not necessary.

The graphic can be to the left of the word "MicroTransponder"

The symbol could be related to the brain, or neurons.

It would be cool if there was some small interplay between letters - like the Amazon logo.

Needs to work with our other 2 logos of the products we have - Serenity System and Vivistim System.

Here is some additional information on therapies.

The implanted device delivers electricity to a nerve in the neck which then sends a signal up to the brain to release neurotransmitters and helps rewire the brain when paired with rehabilitative therapy.
Themes
Necessity
Modern
Refined
Secure

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Discussion

 
Client
Please use only the specific Blue color that I have designated below. If you go with a second color, please have it be grey.

Blue CMYK 100,83,12,2 or RGB 24,72,142 or HEX #18488E

I updated the creative brief to give more guidance on the imagery and symbol.
8 years ago
 
Client
Please continue to submit designs. I have not seen a logo that I really like yet. It would be great to try and get some symbol that relates to neuroscience. I saw some good neuron ones.

Could people submit designs that include symbols that show "energy" or "electricity" or some sort of electrical shock (but not a lightning bolt)?

One other comment. Our therapy is considered to be a "paired therapy". We pair electrical stimulation with movement of the hand. A symbol that showed "pairing" would be great.

8 years ago
 
Client
After looking through all of these logos, going forward, I would like all submissions to have the word "MicroTransponder" all on the same line. (instead of Micro on top and Transponder on bottom). The graphic can be to the left or above.. or you can do something within the text too.
8 years ago
 
Client
I now have comments from the entire team and have updated rankings accordingly
8 years ago
 
Client
Hi designers - we are now focused on graphics that are related to a neuron and to the brain. But - we cannot show anything that looks like an electronic circuit.
8 years ago
 
Client
We are still internally deliberating on a logo and getting feedback from various people. We will likely reach out to a few designers to try and tweak some of our favorite designs and then decide early next week.
8 years ago
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