McKinley's Station Logo Design Contest

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McKinley's Station has selected their winning logo design.

For $275 they received 83 designs from 12 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
Kbradyeb
United States

Slogan

Dining Express

What We Do

We are creating an ultra reliable quick serve restaurant (no dine in), with a vast assortment of delivery and takeout focused products. Pizza, handhelds, bowls, drinks, desserts. Located in Livonia, MI, the restaurant name is a tip of the cap to some local history. Read "History" section about Mckinley's Station: https://en.wikipedia.org/wiki/Livonia,_Michigan?fbclid=IwAR3o8yBz5ZBAWWQ5jcwwL82WsVkAzb7DB6ABxybLRRkTYAGZdaj_LN2NHcA. Feel free to recommend slogans, still brainstorming.

Industry

Restaurant

Color Preferences

We have been leaning towards a black and yellow color scheme though could be swayed other wise.

Our Ideas and Additional Information:

I have attached a screen shot of the store front. The logo will go where the Dolly's Pizza sign is. You can see that a more linear design would be better for this. The Majestic Beard Co. example design is a great design though to make this work the graphic would need to be placed on the far left next to the text. I want to fill the entire space above the store front but cannot extend beyond the boarders set so would need proportions to be somewhere in the realm of 3.5x12. This is what I mean by a very linear design.

Themes

Masculine
Simple
Classic
Secure

Style Inspiration

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

Kbradyeb
United States
I have ranked the logos that have come in thus far but honestly am not thrilled about any of them. I threw one together myself which may be accessed at mckinleysstation.com. I have started the site to help create the look and feel.

Maybe I pointed in the wrong direction to start. I love the train-related graphics such as the tracks on the MS design (though the design is to circular and not linear enough to be selected in the end. The graphics on the Business Builder design. I like how clean and linear the 2nd place is but it's too simple and lacks character. Please let me know if you have any questions. As things stand now, I would stick with my own design.
2 years ago
2BPencil
Canada
Your site has a 404 error
http://www.mckinleysstation.com/
2 years ago