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Masterman Executive CoachingLogo Design Contest

Logo Design Contest

Contests / Masterman Executive Coaching

Masterman Executive Coaching has selected their winning logo design.

For $275 they received 163 designs from 15 different designers from around the world.

Find out how LogoTournament works

How LogoTournament works

Logo Design Brief

Edit

Client

United States

What We Do

Beth Masterman is an Executive Coach who works with professional service firms to develop intentional leadership.

Industry

Consulting

Color Preferences

burnt orange, green (avocado), dark grey

Our Ideas & Additional Information

Emotional Elements
• Cool
• Intentional
• Unexpected

Visual Elements
• Crisp/simple
• Professional
• Luxury

Deliverables:
• Logo
• Business card
• Letterhead / Word template
• Thank you card
• Target Audience:
Senior leaders in professional service firms (accounting, law, finance, medical, etc) that want to harness change and trends to remain/become relevant. The decision maker will likely be a 45+ male who has character, is competitive and has self-awareness.

Themes

Luxury

Adventure

Masculine

Simple

Colorful

Modern

Refined

Entries

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Discussion

Client

Thank you for the entries. No bullseye yet. Please do not use an image of a man - I would like to attract women executives, too. I like how the M looks like a person in a suit, but how can it be gender neutral?

11 years ago

Logo Designer

Hi bmasterman, you can double click on the design and let the designer know of the concept revisions you may want :)

Thanks
gelnud

11 years ago

Client

One common thing Id like to change and that is:
Why is it that my name is so much more important than what I do. It is not enough for someone to just remember "masterman', they have to recall that she is an Executive Coach. In some of the submissions you can barely see 'Executive Coaching' I am hoping to make an impression about my profession not just the strength in my name, which is just a coincidence of birth.
Thank you

11 years ago

Client

Thank you for all of the submissions! Still not quite there so I updated the target audience profile, 3 key words and stylistic sliders.

11 years ago