Martin Grade Scenic HwyLogo Design Contest

It's a grass-roots effort to heighten awareness of Florida State's historical and intrinsic resources - cultural, historical, archeological, recreational, natural and scenic - which collectively, enhance the overall traveling experience. Program participation provides subsequent benefits to the community as well, such as resource preservation, enhancement and protection.

Green and blue - something to match Florida Hwy logo that is attached

A PDF is uploaded of the particular scenic highway this logo should display. We are going to focus on the tree canopy as the key element to be graphically represented, jewel of Florida – are themes that may or may not be incorporated into the actual graphic element. My advice is going to be to keep it simple, with clean lines, and stay away from some of the details and realism. Also, we need to keep in mind that the Florida Scenic Highway logo must be considered as we design the Martin Grade logo in light of the fact that they will on occasion appear in close proximity to one another. The color palette will need to be thought through so it does not clash.