Managing the WaterwayLogo Design Contest Logo Design Contest Contests / Managing the Waterway Managing the Waterway has selected their winning logo design. For $350 they received 584 designs from 77 different designers from around the world. Find out how LogoTournament works How LogoTournament works Contest Entries by eyecatching Return to Contest Return to Contest New #12 Withdrawn Prefers others. #75 Withdrawn Prefers others. #13 Discussion eyecatching Logo Designer the concept from heron bird, standing with one leg, waiting fish on the water....(This comment references Entry #12) 15 years ago mtw Client Nice start!A couple quick reactions before your next round of concepts and variations:I think a bird takes us away from our core business ... books and electronic chart DVDs ... toward wetland management ... and not in synch with tools to help you manage your vessel as you migrate the waterway.It probably is also too feminine. Our customers are primarily male, 60s, affluent, and adventurous.We're small potatoes here and will often have to use the logo in B&W so you should design away from complex gradations and subtle shapes and colors. Bold text and geometric shapes and solid colors will be best for us in the long run.I hope this feedback helps.Great going! Keep 'em coming!Best,Mark 15 years ago