Hi there,
Those examples you attached proved you have great tastes. Very refined, and I loved seeing them.
These submissions are similar in approach to the attached logo examples you submitted. It is a clean, minimalistic, smart -- even clever, if I dare say so myself -- set of designs I've created for you.
The "&" symbol has been replaced with a stylized "+" symbol. Yet, the difference is more than swapping out one symbol with the same meaning as another. The "+" used is actually an intersection. This provides an unspoken nod to the fact that you needed an urban feel to it.
Also, as you wanted to exemplify growth and class, as indicated by the portion of your company's name "Moss," I've created these submissions in a very current style: the weathered/textured look. It nods to the old, classic style homes that have ivy, or even moss on the bricks used in either the home itself, or their walkways. Old English homes have moss growing on the sides of their homes, so I was excited to hear that your company chose to inspire viewers with that symbol, as it signifies not just growth, but also refinement and class.
I am free to adjust color and the weathering approach as you see fit. If you wish to see any alterations at all, please let me know. And also: I am not limited to just one concept; I'm free to continue to submit as many concepts as you wish. Of course, if I'm not ranked when we get to Top 5 phase, then I'll be unable to submit anything more; that's up to you, of course.
Know that I'm happy to create anything you need, so do let me know if you like/dislike/have different ideas as soon as possible, and I'll do what I can to get you a design you'll positively love. Just reply to me here in this comment area, and I'll get an e-mail notifying me of your comment. I can then respond accordingly.
Have a great day,
Jennifer