MadCapLogo Design Contest

Imagine an ADVENTURE park that no one else has ever imagined. One where everything is gamified and FREEDOM is the only rule for adventures. An edgy space with ATTITUDE. A spot that speaks directly to its crowd. The place for COOL KIDS to have fun. THE PLACE WHERE THEY BELONG.

MadCap is an Indoor Adventure Park.
Engaging players to challenge themselves and their ultimate abilities. This all-inclusive adventure park is a stimulator for the ultimate free-form fun experience.

Featuring zones for trampolines, obstacle courses, laser maze, climbing walls, soft play, foam pits and more.
Including a gamified experience that tracks achievements, completed challenges, and scores for players using RFID.

Ideal Age Group: 4 to 11 years old
Destination For:
★ Weekend Fun ★ Playdates ★ Birthday parties ★ School trips ★ Summer/Winter camps

bold colors

Attached is the moodboard, and some sample pictures of what the destination will look like.

- The font needs to be bold and out of the box (explore graffiti and OTHER adventurous fonts too)
- Logo NEEDS to have a design/emblem/ like element that adds depth and can be merchandisable as well (put it on t-shirts, stickers etc).
- Nothing too cartoony. Nothing too human. Not a mascot.
- The logo should be cool + friendly + adventurous.