M11 Dynamic Fitness Logo Design Contest

M11 Dynamic Fitness has selected their winning logo design.

For $350 they received 190 designs from 34 different designers from around the world.
Contest
Logo Design Brief
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m11fitness
United States

Slogan

"Live Young, Live Strong, Live Life"

What We Do

We are a system of dynamic fitness that encourages living life adventurously through healing the body's tissues and eliminating chronic pain.

Industry

Sport

Top Three Things to Communicate

#1 - Strength
#2 - Movement
#3 - Vitality

Our Target Audience:

Demographics- From professional athletes and adventurers to weekend warriors; all ages, sexes and fitness levels, from healthy individuals to those with degenerative conditions (cancer, parkinson's, MS)

Color Preferences

We're open to all colors.

Our Ideas and Additional Information:

We need EPS File Format only.

Themes

Simple
Colorful
Refined
Adventure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

m11fitness
United States
#3 - Like the idea of a 2 color design. Little too corporate/conservative for us. Think M11 font is a little narrow and not strong and dynamic enough. Don't really like the nested "11" in the font. Would like to see the "M11" with an abstract symbol, in the vein of #2's design.

#2 - Too many colors. My fault - I will change our color requirement in the contest brief. Prob 2-3 colors max. Like the "wheel" symbol around the M11. Could you play with that concept a bit more? Maybe explore "wind" as a symbol?

#1 - Too focused on bodybuilding. Our company encourages living life adventurously through healing the body's tissues and eliminating chronic pain. It's about movement.


13 years ago
m11fitness
United States
Our slogan - Just a reference; we are not always going to use the slogan, so logo should look great with or without it (if you decide to incorporate it)
13 years ago
m11fitness
United States
We like where the designs have been going, but are very open to new and creative ideas/interpretations. Please feel free to come up with alternate designs!!!
13 years ago
Ivan Fortunov
Bulgaria
This post was used on a different competition to highlight some rules of the LT (previously posted by Dazzle - Moderator for LT)

" March 22nd, 2009, 11:48am
How are you doing ? hope you are doing great. As this contest is about to come to an end, and you will be chosing the best new logo for your company, i just wanted to have your attention to some important point that you might be aware of or might not. I hope i am not miss understood by pointing out this to you and that you understand.

When the contest ends and you have made your mind and desicion about the winner logo, the winner gets the 1st place, but the 2nd and 3rd place and going on forward, 4th, 5th, 6th , etc , each one or slot should be filled with a seperate designer and different concept you found second best, third best to follow etc.

This helps towards us designers ranking and also it is a way from you to show your appreciation to the hard effort and trails put from the beginning by one designer or appreciating a nice design concept put earlier by a designer that led to developing on right direction for others and you getting the best you could at the end.

It feels frasturating for other designers and pointless of giving all the top rankings for same winner designer, while those were just a small variations of the winning design and therefore the other places 2nd, 3rd, 4th, etc are not filled with different designs from a different designer.

So i hope you understood my point i was just trying to point out to you here and all the best of luck in chosing your winner logo, there are really good ones out there.

please take a moment to rank your contest in fair and just manner..it will go along way when you decide to start another....simply because more designers will participate if they know a contest will be judged fairly.

Best Regards,
13 years ago