loveit coveritLogo Design Contest

Logo Design Contest
Contests / loveit coverit

loveit coverit has selected their winning logo design.

For $875 they received 37 designs from 6 different designers from around the world.

Logo Design Brief

Client
United Kingdom
Slogan
Mobile phone insurance
What We Do
loveit coverit are a pure play mobile phone insurance business providing high levels of cover for affordable prices.
Industry
Insurance
Color Preferences
The current website is www.loveitcoverit.com - we need to follow the colours & tones of this (red, grey & orange).

However, the logo we want to create is for a new product called Never Be Without Your Phone (https://www.loveitcoverit.com/vip-never-without-phone/). It is a VIP service available with our top package. We need to stay within the palette of colours but could introduce an accent colour for this product area.

Brand guidelines for loveit coverit attached - for fonts & colours.
Our Ideas & Additional Information
There are a couple of ideas we've discussed:

A) Creating a 'quality mark' - with a bit of texture with the words written within / round the circle (see attached).

B) Introduce a character such as a courier / delivery driver - the service is about coming out to your home to fix your phone (see attached).

C) A combination of both - something like this (http://codepen.io/elliottmunoz/pen/vqghb).

The text we want included is VIP & Never be without your phone.

Please do not include or redesign anything to do with the loveit coverit logo.
Themes
Masculine
Complex
Colorful
Luxury
Modern
Refined
Secure
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