Regarding feedback from one of my friends, who's comments I respect.
#166Could we see what Loqui looks like in different topography? The comment was the fine lines of San serif can be difficult to read if used on embroidery and in emails.
Could you try the ends of the letters in Loqui having square ends (thicker) making it more readable and solid,
Is it called Slab serif? This may remove the excess 'white space'
I showed your design to one of my consumers and they liked the symbol in the logo
Keep the lower case in the by- line like
#166. I had comment that it looked modern and current.
Thanks. Bernadette