Live Good Advertising Logo Design Contest

Live Good Advertising has selected their winning logo design.

For $350 they received 297 designs from 42 different designers from around the world.
Contest
Logo Design Brief
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livegood
United States

Slogan

Live Good On Us

What We Do

LGA is an organization designed to bring partnerships, opportunity and profit together creating strategical networks enabling everything exposure for clients in Sports and Entertainment.

Industry

Miscellaneous

Top Three Things to Communicate

#1 - Excellence in Performance
#2 - Status
#3 - Diversity

Our Target Audience:

Sports, Entertainment, Events, Media

We work with clients who have gained and or are attempting to gain a level of public stature in areas of entertainment, sports, modeling, business, music, etc.

We arent for everyone but for those who can afford to be popular we offer only first class service. Branding is of the utmost importance when discussion and deciding on a potential logo.

We work with models to authors and musicians to athletes. Much of what are clients look for are class with touches of elegance. These clients rarely know their specific direction they want yet have hunderds of ideas of what they think. Our banding should allow them to feel comfortable while perceiving a sense of ownership in their campaign.

Live Good Advertising is not your average Advertising Agency. We encompass a wide spectrum of verticals to offer our clients services that are second to none.

The values of our clients are accessability, ease of access and a vision of excellence. We value diversity and competition in a market where nothing but communication and marketability will do. Our site will be predominantly flash and our logo must be of equal value.

Color Preferences

Only requirement is no red. Otherwise be creative.

Themes

Complex
Luxury
Expensive
Serious
Modern
Refined
Exotic
Elegant
Adventure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

livegood
United States
#3 We like the general direction. Perhaps the logo looks more like LEA than LGA however it is a step in a good direction.
13 years ago
livegood
United States
#4 Within the contextual basis of general imagry we do not truly see this as being near the level of luxury that we envision for branding. This also has definite potential with some tweaking and general changes.
13 years ago
livegood
United States
#1 This is simply far too simple. Our brand is not for anyone yet simply for those who understand creating partnerships, opportunity and generating profit.
13 years ago
livegood
United States
#2 Yes the A would carry equal importance if using LGA as your basis for the logo in which you also submitted.
13 years ago
livegood
United States
#6 We apologize however we feel as if though this logo could perhaps create confusion of self identity in branding. We understand your creative direction however we must utilize our understanding of our clients to more proficiently guage our direction in choosing a logo.
13 years ago
livegood
United States
#7 We like this but we are hoping for something slightly edgier. Perhaps a little more refined creativity.
13 years ago
Paull Petterson
Slovakia
Wow, that was fast. Thank you.
13 years ago
livegood
United States
Branding is branding. If your feelings got hurt because we weren't interested in your submission perhaps you didnt read the brief correctly. We are not in a position to apologize for what will potentially speak volumes about our services.
13 years ago
Paull Petterson
Slovakia
No, no, I'm no hurt because of elimination :) I just feel too stupid because I've read brief and all the story in your profile and still have no clue what's your company about... And I guess I'm not the only one...
13 years ago
livegood
United States
Also it is not that we hate or dislike any of your designs. It is a matter of choosing what will say the most about who we are in a logo. Plain and simple.
13 years ago
Paull Petterson
Slovakia
You know, sometimes less is more especially when there's a lot of blah-blah (no offence to your profile novel) and some important things are missing...
13 years ago
livegood
United States
No offense taken. Sometimes less doesnt say enough. Either way were standing around the water barrel discussing what is obviously not going to change. We know what each submission says to us creatively and if it doesnt coincide with our vision; we then have an obligation to our brand strategy to not use said logo. We did also start a forum discussion asking designers what more they need from us. Thank you to all who are submitting.
13 years ago
TahiaDesign
Argentina
maybe I´m missing something...

My entry speaks for connections, partnerships, network give by the link created. But you say you will choose the one that says the most about who you are or what you do. Could you please give us some guide on why the first ranked ones show that? Maybe there´s something we´re missing here.

Thanks.

Nat
13 years ago
livegood
United States
We completely understand your point of view. Perhaps yours does say those things. We are not saying the ones ranked in front of yours are necessarily more in that direction. Our overall branding strategy has yet to be conquered. We are hoping to communicate through each of the wonderful designers on this site in order to accomplish our goal of finding a logo that best signifies what we stand for. Our logo should embark on exposure.

This is a hard concept. I understand. In no way do we feel anyone is inadequate. It is a matter of fact in which we must choose what we see as the best fit. Thank you again for all of your submissions.
13 years ago
livegood
United States
A general list of our services:

Hit The Streets Advertising
Live Good Social Networking / Fan Sites
Booking Services
Live Event Planning
Press Release Services
SMS Fan Clubs
Management Services
Live Event Promotions
Sponsorship Sales/Submission
Advertising Sales
Print & Digital Submission
Print Services
Record Label Submission
Distribution Submission
Live Good Email Marketing
Client Business Development- Brand Strategy Development
Sports & Entertainment Investing
Live Good Talent Marketing Service
13 years ago
livegood
United States
What does living good say to you?
13 years ago
Paull Petterson
Slovakia
Being with woman I love more than my life...
13 years ago
livegood
United States
Nice. Now take that out on a design concept for an agency that sees creating successful business relationships with our clients as our gem. Our clients choose LGA because they choose to live good, hence Live Good On Us.
13 years ago
Paull Petterson
Slovakia
So, the logo should render some kind of joy, happiness? What about using optimistic hand drawn script? No clunky-funky ornamental typography, downloaded from Dafont website... Just pure, personal letterscript...
13 years ago
livegood
United States
Show us what you got Paull. We are open to ideas.
13 years ago
Paull Petterson
Slovakia
No, thank you.
13 years ago
livegood
United States
No offense Paull. Quit wasting our time. This area should be left for relative duscussion to the conception of a logo. For those of you still working hard to help us in our quest, we thank you and please feel free to ask questions.
13 years ago
tini1
United States
**MODERATOR NOTE***

Designers, MAIN comment area should be directed towards client questions on the design, not your individual design. Use designer comment area for comments regarding your design.
13 years ago
Paull Petterson
Slovakia
I was not commenting any of designs (nor mine), just thinking about concepts. One would say this kind of brainstorming would come handy... If this is bothering you, just remove all my comments...
13 years ago
Udzynit
Australia
the final logo does not say 'live good'

- to me it just says live nicely....and.....'this is how LG should have their logo'..
13 years ago