This is just a beautiful design. It is so fresh and iconic. Love where you are going with the eye in the center and the waves, plus the LIQUID being slightly bigger than SOUL. I think that maybe there is something else that could be added to it to give it some extra oomph - maybe more dimension with another color or shading? Another value of blue? However these suggestions would be minor changes, because this is really very close to what we could envision ( but didn't know it) for our company. But we LOVE this!!!!!! Only other thing is whether this is skewing a little more feminine than masculine, and we want to stay in the middle.
Appreciate the changes that you have made, but the image is still more one dimensional versus three dimensional. The blue card background on entry #12 makes the type on the title of our company smaller, so that doesn't really work unfortunately. If you could push the changes a bit further - use more contrasting colors to create depth and shading ( maybe different shades of blue or another color completely) and give more texture to the icon and the lettering ( like metal, granite or some hard or sleek surface) we think that would really convey the idea of the eternal/built to last and add more masculinity to the design to balance the femininity of all of the curved lines. Also, if it is possible to include the INC. in our company name, that would be wonderful. Really beautiful work:)
Love where you are going with entry #14. The shading and texturizing on the icon is fabulous - however the text doesn't seem to fully match it. The text should also have this same effect and dimensionality. Also, considering the size of the icon, maybe more of a shadow underneath it would improve the overall design. Additionally, can the INC. be included in the text? Excited to see what you come up with next:)
Of the newer entries, #35 is the best as the text is still readable with the texturizing. Could the font be more angular versus rounded and less condensed? I think then with the extra texture there won't be any sacrifice of readability. Also could the SOUL be the same size as the LIQUID? Another thought - could the background color be something other than white? Maybe a powder blue or a contrasting color like tan or orange? Maybe a terrible idea, but we would like to see what might work other than just white.
I know our contest is just about over, so I hope you see this. Is there anyway that we could see #73 with a darker more intense blue background - like a cobalt blue or almost navy? Many thanks:)