Liquid Art HouseLogo Design Contest

Logo Design Contest
Contests / Liquid Art House

Liquid Art House has selected their winning logo design.

For $375 they received 336 designs from 35 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
the curated life.
What We Do
Innovative gallery-restaurant concept
Industry
Restaurant
Color Preferences
OPEN TO ALL SUGGESTIONS
Our Ideas & Additional Information
Logo Identity mission:
Galvanize LAH’s position as an Influencer in the Art, Food & Design World; Command the social media space visually and Be memorable!

Shows raw space of Liquid Art House: http://pitch.pe/19tyYqS
(Im the PR - here is my quickie post of project and amateur mockup of concept) http://andoniapr.tumblr.com/post/69532317801/liquidarthouse
ART (just for fun & inspiration): http://andoniapr.tumblr.com/post/69487485264/art-basel-2013
Themes
Luxury
Refined

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Discussion

 
Client
Hi Scott - these are too kiddie looking for our destination and brand platform. Please refer to the materials and imagery contained within. Thanks for participating!
10 years ago
 
Logo Designer
Hi Diane, Thank you for the feedback, you can leave individual comment for each designer by double clicking any of the designs, this will direct you the designers private page where you can leave specific directions for each design.

Scott
10 years ago
 
Client
Please refer to my PR post on tumblr for flavor... we are not going for frivolous but memorable. Kitschy only would work if it's clean, crisp and clever. Other than that, we are open.

Please understand that we are attracting money collector, foodies, art influencers. We are looking for something that would attract these types. Thank you for reading and noting the caliber of project (celebrity chef, 10,000 sq. foot venue with 24 foot ceilings, and an on-premise curator). Open to a symbol only if it is strong.

http://andoniapr.tumblr.com/post/69532317801/liquidarthouse

10 years ago
 
Client
Cutesy is a non-starter. Our audience wants to use their heads - so anything u can do to trick the mind is appreciated. Identity should trigger the same feeling as if you are at a gallery looking at an interesting piece. It isnt necessary to make it 'literal' - that is why i moved the literal translations to the non-interstg column.

It needs to make u think, feel.....
10 years ago
 
Client
My client has reviewed the whole page and thinks that the submissions so far are too rectilinear - and too corporate and lack a feeling of flowing design and innovation. We would love to see more please.
10 years ago
 
Client
Love to see some out-of-box hand-drawn-feeling symbols if possible

10 years ago
 
Client
Any symbols or pitctorials out there? Something that is purely an element (like a Nike's swoosh)?

Everyone is latching on to L A H and that's cool, but we'd love any imagination you can draw from our concept for just a custom mark.

Thnks guys....appeciate your time and creativity
10 years ago
 
Client
Hi Designers,

I'd like to share this interesting concept to see if anyone is inspired by it:
http://andoniapr.com/logotourney

Also, I was just told that we're going to be putting an element on the glasses, the dishes and the back of the bar seats, preferably something that is extracted from the logo family of elements ... please bear that in mind in case anyone wants to take a stab at a very strong standalone element.

We realize we won't get everything we may need - but I will try to share more things - like this logo - i found to be cool because of the added dimension (although they also have a flat version) -- sometimes it's nice to see stuff like this: http://instagram.com/p/g-t67yyXZs/

By the way - that is an "H" but also the side profile of a hotel bed - Hotels Tonight - it's an App. Just letting you know that we will also want to put an element on an App, so thought this'd be helpful to see.

Thank you all and good night.

d
10 years ago
 
Client
Dear Designers,

Although the options were wide open most of you chose to go with the letters LAH… We still would like to see an out-of-the-box symbol pictorial image something unique that could potentially stand on its own.

Also, if somebody wants to take a stab at just the tagline (the curated life) we'dlove to see some interesting font options there ... Or even just for the words: liquid art house. I thought this was interesting http://andoniapr.com/logotourney - The way the letters just run continuously… Not sure if that method could be applied to either the tagline or the logo but just thought I'd mention it.

As for pictorial marks or elements, we did get a couple but we would like to see more options -- Our contest is still wide-open and we welcome new designs… Thank you again!

I will be monitoring it all weekend.

Diane
10 years ago
 
Logo Designer
I'm confused you were very clear no blocky text?
10 years ago
 
Client
Good morning... from Miami & Boston - i will have a call with the creator of Liquid Art House to hear her thoughts - we have not a clear winner yet and there are some promising designs. I've heard that the chandelier may be like this and was asked to see a design in this color (MAROON) -here is link in case u are unfamiliar with it

https://www.google.com/search?q=maroun+color&client=safari&rls=en&source=lnms&tbm=isch&sa=X&ei=nae1Uqu_A8ai2AW1sYDADw&ved=0CAkQ_AUoAQ&biw=1410&bih=696#q=maroon+color&rls=en&spell=1&tbm=isch

...since no one opted for it and we didnt specify any colors...

Still would love a pictorial mark or element

Also - still be curious to see the words Liquid Art House in a continuous flow - making up one box or rectangle as its own entity -- any style that ud like but i was inspired with how these letters have no space and continuous flow -- http://andoniapr.com/logotourney does that make sense? DO u see how Ground runs on 2 lines... i tried it myself but couldnt make a box... a vertical shape would be best.

THANKS -- we look forward to seeing the last day rock! If we have any specific requests of individual designers - we will let u know after the conference call.

diane
10 years ago
 
Client
Contest is still open - for those who want to try a new color... one provided by the architect is:

C39 M98 Y61 K48

Also - i think we've seen enough variations of 'L A H' ...unless i made a specific request of u.

keep em coming.

and thank u!!!

d
10 years ago
 
Client
A DEEPER COLOR U CAN TRY INSTEAD OF BLACK

C38 M88 Y55 K30

THANKS!
10 years ago
 
Client
Thanks to all who took the extra time to colorize their designs - they're lumped all near the top only for easy viewing for now.

G'nite and thank you. I'll jump back on in the am.

Kindly,

diane
10 years ago
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